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The Latest Breaking News from HarleyDavidson

Harley-Davidson’s Workforce Keeps Shrinking, Is It Time For The Company To Adapt?

Harley-Davidson plans a 'strategic reset' to cut costs and address declining motorcycle demand. Can it finally turn things around?

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You Can Pick Up One of Harley's Best Motorcycles For a Song Right Now

The Pan America, one of the better Harley-Davidson motorcycles in recent memory, is a Screamin' (Eagle) deal if you pick one up used right now.

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Long Haul Luxury: Riding “Grand American Touring” Machines to Bike Week

The Big Chrome American Touring Bike is alive and well, but who is buying them?

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Harley-Davidson’s Ride for Heroes Charity Motorcycle Event Returns For 2026

Harley-Davidson's 'Let’s Ride Challenge' channels the power of motorcycles into measurable support for military and emergency service communities.

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Harley-Davidson's Cafe Racer Concept Needs To Be Built, Along With a Smaller Pan America

Harley just brought out a cafe racer concept called the RMCR, and it's what it should be building to ensure its future. That, along with a small entry motorcycle, and a lower-displacement Pan America.

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Harley-Davidson's "Homecoming" Festival Is No More, Moves Back To Anniversary Mode

Harley-Davidson is also back to sponsoring Milwaukee's annual Summerfest celebration for 2026, just in time for America's 250th anniversary this July 4th.

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Harley-Davidson's Customers Got Screwed By Trump's Now-Illegal Tariffs

Tariffs are taxes on the people, that's just plain fact. And the Trump administration's now-illegal tariff taxes hit Harley-Davidson's customers hard in 2025.

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There's A New Harley-Davidson Sportster S Top Triple Clamp Recall, Heads Up

It's both an expansion and a replacement of a previous Sportster S recall from 2025, and your bike may still be affected even if you already had it serviced.

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Harley-Davidson Confirmed 'Headcount Reductions' Are Coming to Course Correct Company

After its investor meeting where it presented its yearly financials, a Harley-Davidson spokesperson said that part of how the brand would right the ship would be through layoffs.

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Harley-Davidson's 'Taking Deliberate Actions to Stabilize Business' Following Massive Sales Decline

The Motor Co.'s 2025 was, let's just say, not great, and in its Q4 earnings report, newly minted CEO Artie Starrs had to deliver the news that it saw a 26% decline in revenue compared to the year prior.

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Harley Just Got A Free Pass Into India And This Might Change Everything

Zero tariffs reopen India for Harley, and its Hero partnership could finally turn relevance into real volume.

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LiveWire Sales Up Slightly In 2025, But Still Didn't Sell Over 1,000 Motorcycles Last Year

The Harley-Davidson-owned EV motorcycle brand also posted losses, but the good news is they are smaller than in 2024, at least.

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10 Badass Biker Rings from Bikerringshop for True Motorcycle Enthusiasts

Every true rider knows that motorcycle culture runs deeper than chrome and leather. Your hands grip the throttle, shift gears, and wave to fellow riders – so why settle for generic jewelry when you can wear rings that actually speak your language? Bikerringshop has curated a collection that goes beyond…

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Apparently, Harley-Davidson (Still) Makes Purple Motorcycles

The 2025 Harley-Davidson CVO Sport and Road Glide came in a “Poison Berry” purple color, but no one noticed.

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Harley-Davidson Goes Millennial Grey for 2026, For Some Reason

The Motor Company is offering three models in a basic trim and a boring color in hopes of luring new riders to the brand.

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Harley’s 2026 Premium Grand American Touring Range Receives Substantial Revisions

The Road Glide Limited and Street Glide Limited aren't new from top to bottom, but they have enough updates to entice more than a few prospective buyers.

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Harley Adds Three All-New CVO Models and Revises Rest of the Family

For 2026, Harley-Davidson has introduced three new models to the CVO family and added some welcome performance upgrades to the existing CVO bikes.

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"They Can't Live In the Past": Ford's CEO Has Some Thoughts on Harley-Davidson Survival

Jim Farley, Ford's CEO and one of the board members for Harley-Davidson, recently spoke about the Motor Co.'s future and where it needs to go.

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Can Donut's High-Range Solid-State Battery Really Save EV Motorcycles?

The specs of Donut Lab's solid-state battery are impressive. As are those in the first application, Verge's TS Pro EV motorcycle. But the bike crowd needs a lot more convincing.

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The News About Harley Shutting Down Dealerships Is Absolutely Fake, Duh

In an age where traditional media is racing toward the bottom each day, even this news about Harley-Davidson closing its dealerships feels predatory and is obviously fake.

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Harley-Davidson Is Having Workers Come Back Into the Milwaukee Offices Amid Board Shakeup

Harley-Davidson's new CEO is requiring all white-collar workers within 50 miles of Milwaukee to come back to the office.

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Harley-Davidson Is Shaking Up Its Leadership, and Maybe That's a Good Thing

After hiring a new CEO, and a boardroom fight among investors and leadership, Harley-Davidson is changing some key executive roles. And maybe that's a good thing.

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The USA’s New Top-Selling Motorcycle Brand May Surprise You: It Shouldn’t Though

Honda was knocked off the top-earning motorcycle brand in the US by Kawasaki. Team Green crushed the competition, and I have a theory as to why.

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Down 8% in December, Investors Should Wait Until Late January to Buy Harley-Davidson

Harley-Davidson stock is down over 25% in 2025, including 8% since the beginning of December. There are fundamental reasons to consider buying Harley-Davidson stock. Wait until late January to buy. Here are three reasons why.

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Can This Rare, One-Year-Only Harley-Davidson Possibly Be Saved?

This blast from Harley-Davidson's past is a small-displacement, dual-sport outlier, and it can be kind of valuable if it's running right. If.

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