The Latest Breaking News from Sephora

The flashing lights, the chiming slot machines, the rush of dopamine when a win hits—casinos know exactly how to hook people and keep them coming back for more. But this psychological magic didn’t stay in Vegas. It quietly crept into retail, hospitality, and even digital platforms under the guise of…

One customer got more than she bargained for when she attempted to finish off her makeup look with Patrick Starr’s One/Size On ‘Til Dawn Glitter Setting Spray. 

Loyalty programs are everywhere—airlines, coffee shops, fashion retailers, even grocery stores. They promise perks like free products, discounts, and members-only deals, all in exchange for one thing: your ongoing loyalty. But what if that loyalty isn’t saving money at all—and is actually draining your wallet?

Sorry can't talk rn, too busy adding to cart.

Doctors and dermatologists explain what you need to know about these key products

From rosacea skincare saviours to cult makeup heroes.

Study found that skincare products contain ingredients that increase the risk of developing allergic contact dermatitis

One Sephora customer was fed up with the makeup retailer making empty promises and pulled what some would call a “girlboss” move. It left her with $200 extra in her pocket.

Game-changing.

The retailer still reported a 4.1% year-over-year net sales drop, but that was better than what analysts expected.

The mogul has sold her brand in a $1 billion deal