The Latest Breaking News from Vespa

For plenty of motorcycle and powersports manufacturers, 2024 was a year to forget, financially speaking. KTM all but imploded, and the cost-saving measures employed by Polaris are bleeding into 2025. So how, then, in the midst of all this, did Piaggio Group—owner of Vespa, Aprilia, Moto Guzzi, Derbi, Gilera, Scarabeo brands—manage…

For many folks, Vespa isn’t just a scooter—it’s a lifestyle. Since 1946, these Italian icons have been turning heads, from stylish city riders to hardcore two-stroke fanatics. They're nothing short of a cultural icon and status symbol.

Vespa has released the GTV300 in a sporty and elegant Travolgente Gray colorway in Japan, adding more options to its already extensive palette of colors.

Vespa’s bold new campaign dubbed “the empty space” symbolizes the brand’s liberation from the constraints of space and time.

Piaggio Group and Vespa took their new Primavera and Sprint scooters, along with the brand new DEC apparel collection, to the Shangsheng-Xinsuo in Shanghai.

Piaggio is celebrating its 140th anniversary with a new limited-edition model called the Vespa 140th of Piaggio.

The 2024 Vespa World Days is set to happen from April 18 to 21, 2024, in Pontedera, none other than the birthplace of the Italian manufacturer.

Piaggio's FY results show challenges due to sales decline. Vespa brand remains strong in the scooter market. Investors watch for strategic moves.

In celebration of the Lunar New Year, Vespa has pulled the covers off the 946 Dragon, a special-edition scooter to welcome the year of the dragon.