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The Latest Breaking News from Asos

Best butter yellow fashion to buy right now

From flirty first-date fits to gym gear that turns heads, it’s time to find your staple in fashion’s creamiest shade

Evening Standard

Skorts are back, and I’ve already invested in a few pairs

Once a PE favourite, the easy-to-wear piece has graduated into a summer wardrobe, says Saskia Kemsley

Evening Standard

Best micro mini shorts: summer's must-have fashion trend

Time to get cheeky. Explore the micro mini shorts trending this summer, from sporty to festival styles - find your perfect match for sun-soaked fun

Evening Standard

From analysis to the latest developments in health,
read the most diverse news in one place.

Adidas Originals x ASOS has just landed online, but be quick - this chic and sporty collaboration is selling fast

Two fashion giants have come together to create a hero range of relaxed basics that will easily work in any wardrobe

Woman & Home

The best men’s suits under £400: 14 favourites for every occasion (and how to style them)

From wedding-worthy to workwear, crisp linen to classic black, our expert’s pick of the best suits proves sharp tailoring doesn’t have to cost a fortune

The Guardian - UK

I rarely wear black, but this flattering summer dress has officially stolen my heart

The hybrid style dress is both brilliantly versatile and easy to wear

Woman & Home

Why Asos should be wary of banning customers returning unwanted goods

Shopping for clothes online is a risky business. How do you know if that top will be a good fit, or those shoes will definitely be the right colour? One popular solution to this predicament is to order lots of tops and lots of shoes, try them on at home,…

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‘Unexpectedly flattering’: the 28 best women’s bikinis and swimsuits for summer

From skimpy to supportive, recycled to reversible, these are the swimwear picks that are worth your money – and will stand the test of time

The Guardian - UK

Pride 2025: what to wear to look fabulous and chic

From the iconic Protect the Dolls T-shirt to piles of sequins, here’s how to look fabulous this Pride

Evening Standard

12 best flip flops to nail this summer’s minimalist shoe trend

The latest revival nods to the Nineties

The Independent UK

Kate Moss’ Best-Ever Glastonbury Outfits—And Where to Shop Them

I trawled the Glastonbury archives so you don’t have to

Marie Claire

Gen Z Turns to Google for Shopping Over Amazon, But That's Not Amazon's Only Problem

Gen Z increasingly chooses Google for online shopping, driven by AI tools like Overviews and Lens, impacting Amazon's share.

International Business Times UK

Masterstroke: The best art-inspired t-shirts now - from Van Gogh to Basquiat

Art print t-shirts featuring Van Gogh and Basquiat are summer's hottest fashion trend

Evening Standard

We're taking burgundy into summer with Amal Clooney's polished jumpsuit look - it's ideal for warm weather weddings

Her one shoulder, one piece wonder is top of our shopping list

Woman & Home

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The Independent UK

The best swimwear brands to bookmark for summer 2025 holidays

Shop stylish one-pieces, printed bikinis and sustainable sets

The Guardian - UK

50 men’s summer wardrobe updates under £100, from classic jeans to the perfect white T-shirt

Need a summer style refresh? Our menswear expert’s favourite pieces prove you don’t need to spend big to look sharp

The Independent UK

Best fashion stores and brands to know in 2025

From luxury to budget fashion labels, these are the online clothes stores to have on your radar

Woman & Home

Jennifer Aniston's understated floral maxi dress is the summer piece you'll be wearing all year round

If you're looking for a summer-ready maxi dress that you can easily wear all year round, look no further than Jennifer Aniston's high-neck style.

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Evening Standard

Best wrap tops for delicate femininity, cinching and layering

From crisp, Japanese-inspired tailoring to ballerina styles

Woman & Home

Victoria Beckham's leopard print skirt is the chic staple every closet needs

If you only add one thing to your closet this season, make it a leopard print skirt

Woman & Home

Jennifer Aniston's white sneakers, turned-up jeans and smart blazer are closet must-haves

Jennifer Aniston never fails to style jeans perfectly - and we love this blend of casual trainers and a chic blazer

Woman & Home

Carole Middleton nailed understated party glam with wide leg jeans and a vintage shirt - her casual look is so refined

Carole Middleton's understated party look is timeless

Evening Standard

Inside the Topshop revival: ‘We’re going to get things wrong — but we will bring back its swag’

It was London’s fashion mecca, loved by everyone from off-duty models to bargain-hunting teens — now it’s back, insiders tell Joe Bromley what's in store

The Guardian - UK

‘Women designing for women’: the new wave dominating UK high street

Whistles recruits ex-Topshop design chief, while M&S, Uniqlo and Cos thrive with women in top creative roles

Woman & Home

Jennifer Aniston's flattering maxi dress is ideal for summer - we're shopping similar styles for weddings and warm days

Jennifer has long been known for her chic yet simplistic style - so it's no shock that her latest maxi dress moment is one we're keen to copy now the weather is warming up

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