The Latest Breaking News from Pepsi

Cindy Crawford recreated her Pepsi ad in the music video for That Chick Angel's viral "One Margarita," and it all indirectly ties to George Clooney.

As the retailer moves into a new era, we look back at other marketing fails

But is it as effective second time around?

To non-moguls, Elon Musk’s (perhaps temporary) rebrand of Twitter to “X” may seem high risk, amateurish, or even capricious. But it is likely doing exactly what he intended: generating enormous global interest, pushing Twitter closer to his other X brands (SpaceX, Tesla Model X, xAI), and clearing the way for…