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The Latest Breaking News from Circana

‘Pocket money’ toys costing less than £10 sell well as UK parents cut costs

Toy sales fell in 2024 but industry reports growth in ‘kidult’ collectors of expensive Lego building sets

The Guardian - UK

Nintendo Switch 2 will hit 4.3 million units sold in the US in its first year, according to analyst

Analyst expects PS5 to still outsell Nintendo Switch 2 in the US in 2025.

TechRadar

Analyst predicts Switch 2 supply will struggle with "significant early demand surge," PS5 will still end up the best-selling hardware for US in 2025

Circana forecasts 4.3 million units Switch 2 units sold in the US by the end of the year

GamesRadar

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Once dismissed as frivolous, ‘romancelandia’ is getting political

Many in the romance book community have rallied voters through podcasts and phone banks – and joined school boards

The Guardian - US

Indiana Jones was the second best-selling game in the US its debut week, behind another Xbox property

Indiana Jones and the Great Circle sees solid sales debut in its first full week, reaching second place behind Call of Duty: Black Ops 6, another Microsoft-owned IP.

Windows Central

Call of Duty: Black Ops 6 tops November 2024 US sales, continues to boost Xbox Game Pass

Call of Duty: Black Ops 6 was the best-selling game of November 2024 in the U.S, per Circana, with the title also contributing to Xbox Game Pass growth.

Windows Central

Lego is about more than just kids’ toys—its adult collectors are proving lucrative for the Danish company’s $9.7 billion in sales

In 2020, Lego launched its adult-focused category. Adults also introduce kids to Lego, making them a group critical to the Danish toymaker.

Fortune

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Exclusive Xbox console games will be the exception rather than the rule moving forward — inside the risky strategy that will define Xbox's next decade

Microsoft's strategy has Xbox's core fans upset about the future of console hardware. Today, we're going to analyze the strategy that will define Xbox over the next decade, and settle its future once and for all.

Windows Central

Dragon Ball: Sparking Zero is one of the best-selling games in Bandai Namco history: "A nice surprise in a year that's been kind of rough overall," says analyst

Sparking Zero is also the best-selling Dragon Ball game to date

GamesRadar

10 notable books of 2024, from Sarah J. Maas to Melania Trump

Even through a year of nonstop news about elections, climate change, protests and the price of eggs, Americans still found time to read

The Independent UK

Trump Predicted Taylor Swift Sales Would Drop—Target Data Shows Over 800K Sold

Taylor Swift released a book exclusively at Target. The book saw huge early numbers, making a Donald Trump prediction false.

Benzinga

Taylor Swift's 'Eras Tour Book' Dominates Sales In 2024

Discover how Taylor Swift's 'Eras Tour Book' breaks records with exclusive Target release, selling over 800,000 copies in its debut week.

Top News

Mary Trump reflects on the future of political tell-all books post-Trump era, noting a decline in sales and interest in Trump-related publications.

The Independent UK

Will Trump's return lead to new wave of bestselling books?

Donald Trump is coming back to the White House, but don't expect another “Fire and Fury,” or much fire and fury in book publishing in general

Windows Central

Call of Duty: Black Ops 6 smashes October 2024 sales and gives Xbox Game Pass a lift, too

Call of Duty: Black Ops 6 is the best-selling game of October 2024, and it's given Xbox Game Pass subscriptions a boost as well.

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The Independent UK

Grocery chains vie for a place on Thanksgiving tables with turkey dinner deals and store brands

With Thanksgiving less than two weeks away, food retailers are trying to tempt Americans who haven't recovered from recent price inflation

The Independent UK

A TV as big as a bed? With the holidays approaching, stores stock more supersize sets

For some television viewers, size apparently does matter

The Guardian - UK

John Lewis opens new-look beauty hall as temples of pampering return to high street

Revamp of Oxford Street store follows opening of Fenwick’s ‘largest beauty hall outside London’ in Newcastle

Windows Central

Xbox Series X is now outselling Series S in the US, per new sales report — but console hardware is still dropping

Xbox Series X is outselling Series S in the U.S, according to the September 2024 Circana sales report, but video game hardware is still trending down.

Windows Central

OPINION: As Xbox Series X|S digital game sales reportedly hit a 91% share, Microsoft needs to ensure disc collectors don't get left behind with the next-gen Xbox — I think it's time to revive the "hated" 2013 disc-digital licensing model

Xbox digital games have reportedly hit a 91% share over physical discs, making the future of physical look bleak.

Windows Central

Despite lukewarm reception, Star Wars Outlaws is the third best-selling game of August 2024 in the US, per Circana report

Ubisoft's Star Wars Outlaws debuted in third place for August 2024, per Circana's sales report.

The Guardian - UK

Promise of ‘glass skin’ drives surge in sales of K-beauty products in UK

South Korean skincare brands expected to follow country’s music, film and TV exports in becoming blockbusters

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