The Latest Breaking News from Athleta

New CEO Richard Dickson is trying to capture some of Abercrombie & Fitch’s turnaround magic by making iconic brands hip again.

Ever since Richard Dickson took over as CEO in August 2023, the Gap’s results have looked like a textbook retail company recovery - sales have improved, margins expanded, and all of its brands gained market share. That's why the stock has tripled since his arrival. And there's more to come.

Simone Biles, the unparalleled gymnastics phenomenon, continues to dominate both on and off the mat, showcasing not only her athletic prowess but also her savvy financial acumen.

Explore global e-commerce trends, economic insights, and consumer behavior shifts in the grocery sector.

Stay warm and stylish during pregnancy with top maternity coat options for winter, from versatile designs to stylish puffer jackets.

The new hires underscore just how rare it is to see two female CEOs in a row.

He has a tough job: All of Gap Inc.’s brands are in decline right now.

Although embattled fashion retailer Gap generated surprisingly positive results for its Q1 earnings report, the better longer-term decision may be to trim GPS stock.

In a year where holiday shopping began unusually early, expect unusual return dates and policies, some of them quite generous. But know what you’re getting into.

The U.S. Olympic legend—and advocate for athletes and mothers—is the winner of SI’s 2022 Muhammad Ali Legacy Award.

Olympic gold medalist Allyson Felix left Nike to partner with Athleta and create her own lifestyle and shoe brand Saysh.