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The Latest Breaking News from Advertising Standards Authority

Watchdog bans ‘shocking’ ads that objectify women on mobile gaming apps

An investigation by Advertising Standards Authority used avatars to mimic the browsing behaviour of different age groups and genders to monitor the ads that appear on mobile games.

The Independent UK

Next ad banned for featuring ‘unhealthily thin’ model

The Advertising Standards Authority said the ‘irresponsible’ ad used the camera angle and styling to emphasise the slimness of the model’s legs.

The Independent UK

Vicky Pattison wedding video ‘glamorised smoking’, advertising watchdog says

The video was also not marked as an advert, the Advertising Standards Authority said.

Evening Standard

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Vicky Pattison warned by watchdog over advert filmed at wedding

The video was not marked as an advert

The Independent UK

Tube adverts for Islamic investment platform showing burning US and euro banknotes banned by regulator

The Advertising Standards Authority ruled that the burning of the US dollar and euro banknotes would have caused serious offence to some people

Evening Standard

Ads for Islamic investment platform showing burning US and euro banknotes banned

The Advertising Standards Authority ruled that the burning of the US dollar and euro banknotes would have caused serious offence to some people.

The Independent UK

Major hotel chains accused of misleading consumers with sales adverts

Advertising at unrealistically low prices is a ‘cynical pricing practice’, said Which?

The Independent UK

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Some hotel chains using ‘bait pricing’ to potentially mislead consumers – Which?

It said the ‘cynical’ practice disappoints customers but can still boost sales for hoteliers.

Evening Standard

Elfbar vape ads banned over misleading environmental claims

The advert, seen in London in late July and early August, claimed the vape brand was ‘Recycling for a greener future’.

The Independent UK

Toyota SUV adverts banned in UK on environmental grounds

Advertising Standards Authority says Hilux poster and video condone driving that disregards ‘impact on nature’

The Guardian - UK

Repsol renewables ad banned over ‘large-scale’ oil and gas interests omission

The ad for Repsol’s involvement in renewable hydrogen failed to mention that large-scale oil and gas formed the ‘vast majority’ of its business.

The Independent UK

'Illegal' TV gambling ads difficult to address

The Department of Internal Affairs has come out hard on free-to-play gambling ads.

Newsroom.co.nz

TV ad for period pants cleared after 295 complaints

The ad for Wuka period underwear showed a ‘realistic and accurate depiction’ of menstruation which some viewers found ‘offensive and distressing’

Evening Standard

‘Distressing’ TV ad for Wuka period underwear showing blood cleared after almost 300 complaints

Advert for Wuka period underwear attracted 295 complaints saying it was offensive and distressing

The Independent UK

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news in one place.

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The Independent UK

TV ad for Wuka period underwear cleared after 295 complaints

Advert for Wuka period underwear attracted 295 complaints saying it was offensive and distressing

The Independent UK

‘Irresponsible’ Ladbrokes ad featuring Jake Paul banned by regulator

The Advertising Standards Authority said Paul was of ‘inherent strong appeal to under-18s’.

Daily Mirror

Laura Whitmore's Muff Liquor adverts banned by the ASA for 'targeting minors'

Former Love Island host Laura Whitmore has felt the wrath of the Advertising Standards Authority after her TikTok and Instagram adverts for The Muff Liquor Company were banned for 'targeting minors and encouraging irresponsible drinking'

The Independent UK

Life insurance firm slammed for using killer doctor Harold Shipman in advert

Many have urged the Financial Conduct Authority and the Advertising Standards Authority to take action

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Daily Record

The portable heaters struck by 'fake ad' bans as regulator cracks down on energy claims

The UK's advertising regulator has banned four adverts as they claimed electric heaters were cheaper than gas.

The Independent UK

Life insurance firm slammed for using killer doctor Harold Shipman in advert

Many have urged the Financial Conduct Authority and the Advertising Standards Authority to take action

Daily Mirror

Most controversial Christmas adverts - from 'sexist' slogans to the banned Kevin clip

Christmas adverts help to spread festive cheer and people love to look out for the much-loved clips every season - but not every advert is as well received as supermarkets might expect

Newsroom.co.nz

Beef with Macca's over 'mud-farming'

Environmentalists target McDonald’s over intensive winter grazing.

Manchester Evening News

'It's a man's game' advert meant to help recruit female builders banned for being sexist

The Advertising Standards Authority said the ad, a poster for recruitment firm Rated People, was likely to cause harm and serious offence

The Guardian - UK

BrewDog beer ad pulled over ‘one of your five a day’ claim

Advertising Standards Authority acknowledges humorous intent, but says consumers could be misled

Daily Record

BrewDog advert calling fruit beer 'one of your five a day' banned

The brewery was ordered to remove the line from its promotional campaign after the Advertising Standards Authority deemed it to be misleading.

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