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The Latest Breaking News on ASA

Brewdog ad banned after claiming beer is 'one of your five a day'

Brewdog acknowledged that the advertised beers did not count towards a consumer's five a day but argued that the claim was meant as a 'tongue in cheek' remark

Glasgow Live

BrewDog ad banned for 'tongue-in-cheek' claim about fruit flavoured beer

AN ad for BrewDog has been banned over a “tongue-in-cheek” claim that its fruit-flavoured beers constitute “one of your five a day”.

The National (Scotland)

Brewdog advert which said fruit beer was 'one of your five a day' banned

'We respect the ASA's decision and are happy to confirm that beer is not a fruit or a vegetable'

Manchester Evening News

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BrewDog fruit beer ad banned over claim it is ‘one of your five a day’

The Scottish brewer argued that recipients were likely to recognise the claim as a ‘tongue-in-cheek remark’.

Evening Standard

BrewDog beer ad pulled over ‘one of your five a day’ claim

Advertising Standards Authority acknowledges humorous intent, but says consumers could be misled

The Guardian - UK

‘Misleading’ BrewDog advert banned for suggesting fruity beers constitute ‘one of your five-a-day’

Brewing company says email to customers was ‘tongue-in-cheek’

The Independent UK

BrewDog advert calling fruit beer 'one of your five a day' banned

The brewery was ordered to remove the line from its promotional campaign after the Advertising Standards Authority deemed it to be misleading.

Daily Record

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BrewDog ad banned over ‘one of your five a day’ claim

The Scottish brewer argued that recipients were likely to recognise the claim as a ‘tongue-in-cheek remark’.

The Independent UK

The man to thank for Qatar World cup betting ad crackdown: ASA chief Guy Parker

Under its longtime boss, the Advertising Standards Authority is now baring its teeth at greedy influencers, unscrupulous crypto firms and anyone making spurious eco claims

The Guardian - UK

More than 1.6m social media accounts 'falsely registered by children claiming to be of an adult age'

Survey shows 93% of youngsters aged 11 to 17 have an account with with Facebook, Instagram, Snapchat, TikTok, Twitch, Twitter or YouTube

Wales Online

More than 1.6 million social media accounts are owned by underage children

Children are signing up to social media at an increasingly young age, the study by the Advertising Standards Authority found.

The Independent UK

Artificial grass firm ordered to take down 'offensive' billboard

The poster - for Oldham-based Great Grass MCR Ltd - features headline text which states 'Artificial Grarse Experts'

Manchester Evening News

Ministry of Justice advert banned for ‘racist’ stereotype of black prisoner

The paid-for Facebook ad was for the Ministry of Justice’s “Prison Jobs” scheme

Evening Standard

Myleene Klass’ Instagram posts breached advertising standards over lack of ‘ad’ disclosure, ASA rules

The advertising watchdog ruled that three of the presenter’s social media posts promoting her book, Next and Skechers failed to clearly disclose they were ads

Evening Standard

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Manchester Evening News

Myleene Klass has Instagram posts banned after complaints

The action has been issued after the singer and presenter failed to make clear to her followers that they were ads

Wales Online

Shoe Zone accused of 'ridiculously old-fashioned and sexist advertising'

"Why are boys seen to be adventuring but girls being "fashionable?" makes me sick."

Wales Online

Myleene Klass has Instagram posts banned due to advert rule breach

The former Hear'Say singer turned DJ and presenter failed to comply with rules governing how products are promoted on social media

The Guardian - UK

Prison officer job ad banned over ‘negative racial stereotype’

ASA rules that UK Facebook ad showing white officer with black prisoner showed an ‘imbalanced power dynamic’

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The Independent UK

Myleene Klass Instagram posts banned over lack of ‘ad’ disclosure

The Advertising Standards Authority banned three separate posts made by Klass promoting her book as well as products for Next and Skechers.

The Independent UK

Ministry of Justice ad banned for reinforcing negative stereotypes of black men

The ad for the Prison Jobs scheme featured an image of a white prison officer talking to a black inmate.

Chronicle Live

Shoppers slam Shoe Zone for 'ridiculously old-fashioned' size guide showing girl in high heels

Campaigners accused the retailer of 'offensive gender stereotyping' as the girls' shoe size guide looked very different to the boys' guide

Ballotpedia

Economy and Society, November 1, 2022: How will voters affect the control of state financial offices?

Economy and Society is Ballotpedia’s weekly review of the developments in corporate activism; corporate political engagement; and the Environmental, Social, and Corporate Governance (ESG) trends and events that characterize the growing intersection between business and politics.

Daily Mirror

Shoe Zone accused of 'gender stereotyping' after photo of young girl in heels

Shoe Zone's fitting guide says boys like "playing football, climbing trees and getting up to mischief" and need the right shoes for their "adventures" but for the girls there's a photo of a girl's feet in oversized heels and no mention of adventure

Manchester Evening News

'It makes me sick': Shoe Zone blasted for 'offensive gender stereotyping' amid photo of girl in heels

Campaigners have criticised the retailer over the different way it describes footwear for girls and boys

The Independent UK

Advertising regulator signals crackdown on ‘hot air’ environmental claims

The Advertising Standards Authority found that consumers have a low overall understanding of environmental claims used by advertisers.

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