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The Latest Breaking News from Tim Cook

Apple WWDC 2024 keynote as it happened: Apple Intelligence, Siri AI, iOS 18 and much, much more

Our live blog of Apple's WWDC 2024 keynote address, with the introduction of Apple Intelligence and updates for every platform.

TechRadar

WWDC 2024 recap: Apple Intelligence, smarter Siri, iOS 18 updates and more

Apple Intelligence (AI) is the flavour of this year's 'Dub Dub'

Apple To Break AI Silence At Developers Conference

Apple on Monday will attempt to persuade doubters on its AI strategy after rivals raced ahead in adopting artificial intelligence.

International Business Times

From analysis to the latest developments in health,
read the most diverse news in one place.

Apple needs to make Siri fit into a ChatGPT world—Is it Mission Impossible?

Nearly 13 years after its launch, Apple's Siri is looking positively antiquated compared to generative AI chatbots. But revamping the iPhone's famous virtual assistant won't be easy.

Fortune

WWDC 2024 will be the least exciting Apple event of the year but also the most important one – here's why you should watch it

Every WWDC is important but this one raises the stakes in new, very AI ways.

TechRadar

Usher and Apple CEO Tim Cook had a meeting. Now the Super Bowl performer is taking his ideas to Capitol Hill

Usher will join French pharma giant Sanofi in Washington, D.C., to discuss the importance of early screening for type 1 diabetes.

Fortune

Apple Faces Pressure To Deliver On AI At Developer Conference

Apple is expected to make the case next week that it is not being left behind as tech world rivals blaze ahead with artificial intelligence.

International Business Times

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'The world isn’t ready, and we aren’t ready. And I’m concerned we are rushing forward regardless and rationalizing our actions': OpenAI employees sound the alarm ahead of Apple partnership

Apple is expected to announce a partnership with OpenAI next week at WWDC, but former OpenAI employees are raising the alarm. Could controversy at OpenAI derail Apple's AI ambitions?

Laptop

iPhone Flip development just got delayed again — and I’m concerned it’ll be the next Apple Car

iPhone Flip's release may have been pushed back another year — and it's about time Apple kicked itself into gear.

Tom’s Guide

Apple or Nvidia: Which Is a Better AI Stock to Buy Now?

While Nvidia is the preeminent AI play, Apple is also playing catchup after seemingly losing out in round one. Is Apple a better AI stock to buy now after its recent underperformance?

Barchart

CEOs got hefty pay raises in 2023, widening the gap with the workers they oversee

The typical compensation package for chief executives who run companies in the S&P 500 jumped nearly 13% last year, easily surpassing the gains for workers at a time when inflation was putting considerable pressure on Americans’ budgets

The Independent UK

WWDC and iOS 18 are Siri’s last chance to stay relevant, and I don’t know if ChatGPT is the answer

I'm tired of waiting for Apple to transform Siri – WWDC24 is Apple's last chance to make it relevant

TechRadar

Google promises $2 billion investment in Malaysia as Big Tech splurges on Southeast Asia spending

Google's pledge follows multi-billion dollar investment pledges from Microsoft and Amazon targeting Southeast Asia.

Fortune

From Brian Chesky and Tim Cook to founder of Toms shoes, it’s lonely at the top. Here’s why it matters and how to feel more connected

“Loneliness isn't shameful; it's a signal.”

Fortune

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news in one place.

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Fortune

Apple slashes iPhone prices in China for the second time this year as local competition pressures its sales

Analysts say the out-of-character price cut is a "strategic move" to help Apple shore up its position in the world's second-largest economy.

Fortune

Apple's disastrous iPad ad mocked by rival Samsung in new 43-second spot

Samsung joins the pile-on after everyone from actor Hugh Grant to startup angel Paul Graham blasted Apple for its 'Crush' ad.

Top News

Apple Apologizes For Misleading Ipad Pro Ad

Apple apologizes for controversial iPad Pro ad depicting technology's impact on creativity, facing backlash for negative portrayal of creative tools.

International Business Times

Apple Apologizes For IPad 'Crush' Ad After Backlash

Apple apologized on Thursday after an ad for its latest-edition iPad caused an uproar for showing an industrial press crushing objects linked to human creativity, infuriating artists.

PC Gamer

Apple says it's sorry for smushing musical instruments and art supplies to advertise its latest iPad

The computer-maker apologized and said it "missed the mark" in its attempt to tell us that its new iPad Pro is really thin.

The Guardian - UK

Apple apologises for iPad ad criticised as ‘destruction of the human experience’

Advert featuring huge hydraulic press crushing cultural objects struck wrong note with many

iMore

Apple's iPad event deleted an entire highway and a ton of houses all in the name of aesthetics

Apple's big iPad event earlier this week included an overhead shot of San Francisco, but it was all a lie thanks to the magic of editing.

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