The Latest Breaking News from JAG

The sleek Jaguar I-Pace hit the streets in 2018 as one of the first modern electric efforts from a company that wasn't Tesla. And even though Jag axed the pioneering model from its lineup last year, Waymo isn't done with it yet. 

Paul Bamba was ambitious and loved by his friends and family. But his quest for success was built on dubious fights and a fatal disregard for his own health

Jaguar is hitting the reset button. Rather than continuing to chase BMW, it wants to go after Bentley. The brand’s reinvention starts with this outrageously shaped car. It was initially previewed by the Type 00 concept last December before the outlandish EV appeared earlier this month during Paris Fashion Week.…

Reinventing a brand is tricky business. You risk alienating your current clientele in the hope of attracting new buyers. Jaguar is fine with targeting a different audience, even if that means saying goodbye to most of its existing customers. Managing director Rawdon Glover estimates that only 15 percent of current…

What’s hot... and what’s not — keep up with Joe Bromley’s weekly barometer

Fender's cult-classic offset is remodelled again and could well be one of the most fun offsets we've played in recent memory

Kirk Wolff set out to peacefully protest Trump's plan to take over Gaza. Then an administrator and a police officer drove by.

Getting to grips with what could be the highlight of Fender’s Player II Series

Jaguar is one of those automotive brands whose heritage precedes it. But it hasn’t been doing so great in the last 20 years. Now, it’s rebranding itself and moving upmarket into Bentley territory, with a new product designed to shock and impress upscale buyers.

We don't hear much about Lister in the United States, but the UK company is alive and kicking. You'll find no shortage of tuned Jaguars wearing the company's green and yellow badge, but 32 years ago, there was the Lister Storm. Powered by a meaty Jag V-12, the limited-production supercar…

Firing Baalke might make the Jaguars' head coach search tenable again. Might.