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The Latest Breaking News from Amika

Selena Gomez Brings Back the Romantic Date Night Wave

The hair and makeup combination gives bridal energy.

Marie Claire

Jessica Simpson’s Side Part Just Transported Me Back to the ‘00s

Case closed.

Marie Claire

The 3 healthy hair products our Beauty Editor is using on repeat this week

Our Beauty eComm Editor's On Repeat product recommendations column is back with a trio of staples to help with hair loss and a healthy routine

Woman & Home

From analysis to the latest developments in health,
read the most diverse news in one place.

Selena Gomez Finally Went to Prom, But Her Lob Hairstyle Was the Main Event

Because even a mall photoshoot can't compete with a perfectly styled lob.

Marie Claire

Best scalp exfoliators: Top picks for healthier hair

Achieve healthier, flake-free hair with these expert-recommended products

Evening Standard

Spring 2025’s Best Hair Color Trends Look Natural, Sleek, and Incredibly Luxe

The season's best shades are so luxe.

Marie Claire

Ghost waves are the relaxed and 'undone' style we'll be seeing everywhere this spring

Gone are the voluminous Hollywood curls, in favour of this soft and effortless texture...

Woman & Home

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The 1 second frizz-reducing trick you’ve been missing from your styling routine

This nifty tip has the power to keep frizzy roots at bay

Woman & Home

Our contributing beauty ed's Bellissima Italia B-Travel Dryer review: how does this portable tool stack up?

We've compiled a thorough guide to the pint-sized Bellissima Italia B-Travel Dryer to help you decide if it's right for you

Woman & Home

Our review of the Amika Mighty Mini Dryer - AKA one of the smallest hair dryers around

Need a travel hair dryer? The Amika Mighty Mini Dryer will save you some serious space

Woman & Home

17 Best August Beauty Launches Revamped Old Favorites

This August, the best launches were new-and-improved re-brands of cult classics.

Marie Claire

Trust me as someone with curly hair I know it can be hard to keep it hydrated - these are the 7 best conditioners to boost moisture

For healthy, soft and defined curls

Marie Claire

Despite being a beauty editor, my ends are dry and frazzled, but this simple technique has totally transformed my hair

Yes, I saw it on TikTok

Marie Claire

7 hair problems solved with Amika – no matter what the weather brings

Whether you’re jetting off to enjoy a heat wave or you’re staying behind for the festival season, don’t let the weather frazzle or dampen your summer style.

The Independent UK

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news in one place.

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Evening Standard

Best hair crimping tools for the perfect noughties ‘do

Think Britney Spears, Melissa Joan Hart and Tyra Banks circa 1990

Evening Standard

Best mermaid hair wavers for flawless waves in minutes

For siren-level strands

Evening Standard

Amika: Meet the diverse and affordable luxury haircare brand loved by stylists

Vegan-certified and sustainable, this is a hair care brand you will want to get behind

Evening Standard

Best hair straightening brushes to get your hair looking smooth and sleek

These may just be the easiest styling tools on the market

Get all your
news in one place.

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Evening Standard

Best toners for blonde hair from Shrine Drop It to Moroccanoil

Goodbye yellow locks, hello creamy blonde

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