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The Latest Breaking News from the Apple Store

AirPods 4 vs AirPods 3 — Does ANC make a case for an upgrade?

The AirPods 4 are here to replace the AirPods 3 — but what's new, and should you upgrade?

Tom’s Guide

AirPods 4 vs AirPods Pro 2: Which Apple earbuds should you buy?

The AirPods 4 are on the way — but do they hold a candle to the AirPods Pro 2?

Tom’s Guide

AirPods 4 vs AirPods 2 — is it worth the upgrade?

The AirPods 4 are on the way — but are they worth the upgrade if you're still rocking the AirPods 2?

Tom’s Guide

From analysis to the latest developments in health,
read the most diverse news in one place.

What EXACTLY does the Camera Control button do on the new iPhone 16 and 16 Pro?

Photographers will be excited to have a dedicated Camera Button on the new iPhone 16 generation – but what exactly does it do?

Digital Camera World

Get accurate body temperature readings on your iPhone with the Withings Thermo

Want to take your temperature on the go? The Withings Thermo is a great option.

iMore

Is AppleCare+ worth it? I worked at Apple for years, here's everything I learned at the Genius Bar

With years of experience working at the Apple Store, I'm here to give you advice on whether or not AppleCare+ is worth it.

iMore

I’ve replaced hundreds of iPhone batteries and this new technology would definitely make doing it yourself easier — but if you’re expecting a simple battery swap at home like the good ol’ days think again

New changes to the way Apple houses batteries in the iPhone could make replacing components easier, but not for you.

iMore

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Apple will now offer you more for your iPhone if you’re upgrading to iPhone 15 — but only for a limited time

The Apple Store is now offering more trade-in value for iPhones, until June 3.

iMore

Save up to $150 off two of our favorite iPads — iPad Air and iPad 10 at their lowest prices ever

The iPad Air and the iPad 10th gen are now at their lowest prices ever.

iMore

New Apple Watch bands tipped for Spring launch — iOS 17.4 code reveals new styles are on the way

A whole new line of spring Apple Watch bands has seemingly been leaked in the latest iOS 17.4 beta code.

iMore

Cleaning a stranger's earwax out of the AirPods from Hell — a gross behind the scenes look at life in an Apple Store: Tales from the Genius Bar

The world of Apple Retail revealed through the eyes of ex-employees with wonderful and weird tales to tell.

iMore

Apple Vision Pro does in fact have a removable battery cable but you'll need to have your SIM ejector tool handy

The cable on the Apple Vision Pro battery pack is removable after all. You'll just need access to a familiar tool.

iMore

Apple Vision Pro customers warn of potential face scan issue — Inconsistent readings could create sizing problems, but there's an easy fix

Some Apple Vision Pro face scans are giving inaccurate or inconsistent readings meaning you may get the wrong strap, but there’s a fix if you live near an Apple Store.

iMore

Apple Vision Pro already on eBay for $10,000 less than an hour after release

Missed the Vision Pro preorder? Go to eBay and find one for three times the price!

iMore

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iMore

The Apple Back to School Event is live in South Korea, Australia, and more — Here are all the offers you can get

You can take advantage of some great Apple Back to School deals right now if you live in Australia, South Korea, New Zealand, or Brazil.

iMore

You can only get these special edition AirPods Pro 2 if you live in Asia

Apple has released some funky, special edition AirPods Pro 2 in Asia to celebrate the Lunar New Year.

iMore

New Apple Store app update readies for Apple Vision Pro orders — “Prepare for pre-order” section will include tool to scan your face before ordering

The Apple Store has just been updated to include information on the Vision Pro, including more information on the preorder process.

iMore

Tales from the Genius Bar — Chapter 2: How the Genius stole Christmas

The world of Apple Retail revealed through the eyes of ex-employees with wonderful and weird tales to tell.

Get all your
news in one place.

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TechRadar

You can now buy a USB-C AirPods Pro case on its own – but it's not cheap

You can now upgrade your Lightning AirPods Pro 2 charging case without having to buy a pair of brand new buds.

The Independent UK

Anya Taylor-Joy leaves fans hysterical after selfie fail

‘Legend says that fan went straight to the Apple Store the next day,’ one fan jokes

iMore

Apple now sells the world's smallest 2-in-1 MagSafe charger, and it's the perfect travel companion for the holidays

The Twelve South ButterFly is now available exclusively at the Apple Store, and it's the world's tiniest 2-in-1 MagSafe charger.

The Independent UK

Hilarious moment Anya Taylor-Joy fails multiple attempts to take selfie with fan’s Android

‘Legend says that fan went straight to the Apple Store the next day,’ one fan jokes

iMore

You can now get AirPods Pro 2 refurbished from Apple, but don't ditch that Lightning cable

Refurbished AirPods Pro 2 are now available on the Apple Store, but only the Lightning version.

iMore

Donate to (RED) this holiday season with Apple Pay in your local Apple Store and help the Global Fund fight HIV/AIDS

Donate directly to the Global Fund to help fight HIV and AIDS this December with every Apple Pay purchase at the Apple Store.

iMore

A coffee cup so good that Apple sells it at the Apple Store? Now $40 off in the final Cyber Monday sales

The Ember Temperature Control Smart Mug 2 is a wicked device that makes sure your coffee stays hot — and there's a Cyber Monday offer to sweeten the deal.

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