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The Latest Breaking News from Mattel

Dolls and dollars: why small businesses should be wary of cashing in on Barbiemania with their branding

Blockbuster movie brand merchandising is a multi-billion-dollar industry.

The Conversation

Hasbro Results Mixed As 'Magic' Weakens; Funko Stock Dives After Miss, Slashes Outlook

Hasbro stock upgraded prior to mixed earnings as Magic: The Gathering sales weaken. Funko cuts outlook, CEO, 13% of staff.

Investors Business Daily

17 hidden Barbie easter eggs that you still might not have found

So many spoilers ahead

Marie Claire

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Mattel offers $17,000 a month to ‘chief Uno player’ to test new game

The chosen player will apply by stitching TikTok video

The Independent UK

Woman demonstrates how Mattel’s controversial ‘Growing up Skipper’ Barbie works in viral TikTok

‘Growing Up Skipper’ was discontinued in 1975 due to backlash

The Independent UK

Barbie and Oppenheimer continue to break records and smash the Box Office

The two films, which were released on the same day in July, have both enjoyed astonishing success

Evening Standard

Mattel wants to pay someone almost $18,000 a month to play Uno

Mattel is hiring a “Chief Uno Player”—and the card-playing job comes with a $4,444-a-week paycheck.

Fortune

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Barbie: 7 Sublime Details I Noticed After Watching Margot Robbie's Movie A Second Time

There are seven sublime details I noticed after seeing Margot Robbie's Barbie in theaters a second time.

Cinemablend

'Barbie' is, at its core, a movie about the messy contradictions of motherhood

Editor’s note: This article contains plot spoilers for “Barbie.”

The Conversation

Mattel Films Head Honcho Opens Up About The 'Interesting' And 'Terrible' Pitches They Got For The Barbie Movie Before Margot Robbie's Pitch

It turns out there were a lot of ideas for the Barbie movie before the one we got.

Cinemablend

Barbie movie ending explained: What happens to Barbie after she goes to the real world?

It's all anyone is talking about at the moment, and eager cinemagoers are now looking to have the Barbie moving ending explained...

GoodToKnow

After Barbie’s success, Mattel plans for cinematic universe ‘big as Marvel and DC’

Vin Diesel, Tom Hanks, Lily Collins, Lil Yachty, and Daniel Kaluuya are among the A-listers involved

The Independent UK

This Video Girl Barbie doll is unhinged… no wonder it had to be discontinued!

In 2010, Mattel released a Barbie doll capable of recording video sparking fear among the police, parents, and the FBI

Digital Camera World

After Barbie’s success, Mattel plans for cinematic universe ‘big as Marvel and DC’

Vin Diesel, Tom Hanks, Lily Collins, Lil Yachty, and Daniel Kaluuya are among the A-listers involved

The Independent UK

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Salon

Allan is a singular delight in "Barbie"

Summer 2023 is a "Barbie" world. But it wouldn't mean nothing, and we mean nothing, without Ken's buddy Allan

The Independent UK

After Barbie’s success, Mattel plans for cinematic universe ‘big as Marvel and DC’

Vin Diesel, Tom Hanks, Lily Collins, Lil Yachty, and Daniel Kaluuya are among the A-listers involved

Pedestrian.tv

Fans Reckon The Barbie Movie Shaded The Bratz & I Think It’s Time That All The Dolls Got Along

Some fans think the girlies were actually from Mattel's My Scene line.

WEKU

The dreams and disappointments of India's Barbie

The doll is very popular. But an Indian version of a dark-haired, sari-clad Barbie was not a big seller. And one woman has written a poem about what it felt like to grow up unable to afford a Barbie.

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news in one place.

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The Guardian - US

How did Barbie do it? Warner’s head of marketing on creating a ‘pink movement’

Greta Gerwig’s smash summer hit took the doll where nobody expected it to go, and banked hundreds of millions in return

Creative Bloq

Wait, the Barbie Movie logo dates back to the 1970s?

The film reworked a classic retro design.

The Independent UK

After Barbie’s success, Mattel plans for cinematic universe ‘big as Marvel and DC’

Vin Diesel, Tom Hanks, Lily Collins, Lil Yachty, and Daniel Kaluuya are among the A-listers involved

The Independent UK

Barbie fans react in horror to ‘terrifying’ Dubai marketing stunt: ‘I think I’d go into cardiac arrest’

Gigantic 3D model of Barbie was placed in front of Burj Khalifa

Salon

Brace for the Mattel Cinematic Universe

The toy company is copying the Marvel blueprint with UNO, Hot Wheels, Barney and more – and we're already tired

Cinemablend

Moviegoers Have All The Jokes After A Post-Barbie Polly Pocket Movie Was Announced

After the success of the Barbie movie, Mattel announced a Polly Pocket film, and the internet has some thoughts.

Fortune

Barbie director Greta Gerwig hints she won't return for sequel

"At this moment, it’s all I’ve got."

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