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The Latest Breaking News from Mark Read

WPP names senior Microsoft boss Cindy Rose as new CEO

Tech sector boss chosen to help develop AI and digital offerings and rebuild battered share price

The Guardian - UK

WPP hires Microsoft executive Cindy Rose as new boss

Cindy Rose will step into the position from September 1, taking over from current boss Mark Read.

The Independent UK

WPP alerts over profits after worsening trading

The marketing giant said clients are pulling back their spending while new business is also drying up.

Evening Standard

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WPP warns of lower profits as clients slash ad spend in 'deteriorating' market

Ad giant says June performance was worse and expected with no sign of a pick up on the horizon in the second half

Evening Standard

Who Is Mark Read: Leadership Stint at WPP, Resignation, and Views on Future of Advertising

International Business Times UK

FTSE 100 dips while markets watch for US-China talks progress

The FTSE 100 index fell 5.63 points, 0.1%, at 8,832.28

Evening Standard

The ‘death of creativity’? AI job fears stalk advertising industry

WPP and others roll out AI-generated campaigns as Facebook owner Meta plans to let firms create their own ads

The Guardian - UK

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WPP boss Mark Read to step down amid AI pressure on advertising

Mr Read took over the top role at the advertising company in 2018 amid a period of upheaval following the resignation of Sir Martin Sorrell.

Evening Standard

WPP chief Mark Read to step down as ad agency battles AI

CEO to leave global advertising group after three decades, with shares at lowest level in about five years

The Guardian - UK

FTSE 100 Live 09 June: WPP boss to step down, tech firm backs £1.8bn takeover

Hopes of a record push by the FTSE 100 index faded today amid the uncertainty of US-China trade talks and prospect of key economic releases later this week.

Evening Standard

WPP’s CEO Mark Read is making a surprise departure. How he led the advertising giant through its toughest chapter

Read has embraced AI’s potential while relying on WPP’s core strength—creativity, which will be more important than ever.

Fortune

WPP stock slumps 15% as ad spending takes a back seat, pushing 2024 revenues down

WPP's CEO Mark Read noted that the revenue slip was partly due to “weaker client discretionary spend.”

Fortune

WPP CEO Mark Read dreams of 'getting closer' to the U.S. amid workforce anger over RTO mandate

Despite expansion plans, 2025 could prove tricky for WPP's Read as he rolls out an unpopular RTO mandate.

Fortune

'A Step Backwards in Employee Support': WPP Staff Fire Back On Four-Day Office Return Mandate

A Change.org petition was set up by current WPP employees, who are disgruntled with the company's recent RTO mandate.

International Business Times UK

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Fortune

Global ad giant WPP issues sweeping RTO mandate for its 114,000 staff, calling them back to the office 4 days a week

"I believe that we do our best work when we are together in person," CEO Mark Read wrote in the memo viewed by Fortune.

Fortune

How Europe’s tech-shy Fortune 500 is embracing AI

The Fortune 500 Europe has a feeble share of tech companies. But its industrial giants are increasingly turning to generative AI.

The Canberra Times

What's top of mind for voters ahead of election day

One voter wants to hear more than 'sound-bite politics'.

Broadcasting & Cable

Brian Lesser Returns To GroupM as Global CEO

Executive had headed AT&T’s Xandr, InfoSum

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International Business Times

Elon Musk Defends Free Speech Stance Amid Advertiser Tensions

Last November, Musk had lashed out, telling advertisers to "go f— yourself" after several paused their spending on his platform X, citing concerns over ad placement next to controversial content.

The Independent UK

Elon Musk tries to walk back ‘go f*** yourself’ comments to woo advertisers who fled X

Musk insisted his message was only to advertisers who wanted to limit users’ freedom of speech

TechRadar

Top WPP advertising executive hit by scammers using voice cloning attack

AI-powered scams are getting more dangerous and businesses need to be as vigilant as ever.

The Guardian - US

CEO of world’s biggest ad firm targeted by deepfake scam

Exclusive: fraudsters impersonated WPP’s CEO using a fake WhatsApp account, a voice clone and YouTube footage used in a virtual meet

The Guardian - AU

Aerial surveys of Great Barrier Reef ordered as flights show extensive coral bleaching

Helicopter flights over almost 50 reefs off the Queensland coast found bleaching in the south was “fairly uniform”

Evening Standard

Ad giant WPP sees profit slump as tech giants slash spending

WPP saw a 70% slump in profits for the year as big tech pulled back on advertising amid a sluggish global market.

AAP

New classification system for reef coral bleaching

A new classification system similar to the one measuring tropical cyclones is set to be used for coral bleaching on the Great Barrier Reef.

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