The Latest Breaking News from Jaguar Land Rover

Jaguar Land Rover's investment vehicle has created two startups that are attracting young, wealthy drivers.

DATA ANALYSIS: As Donald Trump wields the threat of tariffs on EU and even UK goods, which industries would be worst affected and could the two trading partners develop closer ties? Data correspondent Alicja Hagopian reports

Unable to keep pace with more mainstream European premium brands like Mercedes, JLR is hoping to cater to luxury customers who might otherwise opt for a Porsche.

Insiders who were at the Type 00 event in Miami and others give their views on the car, the rebrand and the marketing

The Type 00 concept previews Jaguar’s all-new electric line-up. We speak to the creatives behind it

British luxury automaker’s advertising campaign features models of varying ages, genders and races – but no cars.

Tesla CEO Elon Musk mockingly asked, “Do you sell cars?” after Jaguar’s rebrand video release.

Jaguar, the luxury car maker, jumped the shark in its rebranding efforts, leaving the denizens on the internet utterly confused by its new advertisement.

First images of the new Jaguar branding show the brand is taking a giant leap into the future

The Coventry-based luxury carmaker said the problems were temporary but had led to a 10% drop in profits.

Announced nearly four years ago, Jaguar Land Rover’s “Reimagine” global strategy had one hugely important bullet point: “Reimagination of Jaguar as an all‑electric luxury brand from 2025 to realize its unique potential.” 2025 is right around the corner, and while new EVs have not been unveiled yet, the end is…