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The Latest Breaking News from Hasselblad

What's the most popular camera? The Ricoh GR IV outsells mirrorless rivals in Japan

Ricoh's compact camera outsold every other camera in this top 10 sales list –and by a wide margin

Digital Camera World

This new compact camera outsold popular mirrorless models – but that’s not the only surprise on September’s trendiest cameras

The best-selling camera in September at B&H wasn’t from Canon, Sony, or Nikon, but that’s not the only surprise on the trending camera list

Digital Camera World

OnePlus may have ditched Hasselblad for its new flagship but Oppo has other ideas

The camera system for the Oppo Find X9 could be nothing short of spectacular

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Medium format Hasselblad lens is a top-three seller, in major Japanese retailer’s lens sales list

Three-year-old Hasselblad lens resurfaces to make Yodobashi's top three for sales, following the release of the Hasselblad X2D II 100C

Digital Camera World

US$7,000 Hasselblad camera tops major Japanese retailer’s mirrorless sales list – what gives?

Who’d have thought a medium-format camera would reach the number one spot in Yodobashi's mirrorless camera sales list?

Digital Camera World

Platon’s award-winning portrait of Nile Rodgers shows why he’s still one of the greatest photographers

Platon wins Judges’ Choice at the Abbey Road Music Photography Awards with an extraordinary Hasselblad X2D portrait of Nile Rodgers

Digital Camera World

(00)7 real cameras used by James Bond

Today is James Bond Day! To celebrate, here are the (00)7 real cameras (not gadgets!) used by the super spy

Digital Camera World

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The Hasselblad XPan remembered: the iconic camera that lives on in the Fujifilm GFX100RF

From 35mm film to medium format digital compact: the evolution of the XPan panoramic camera

Digital Camera World

Oppo is teasing a sequel to my favorite camera phone of the year, and its getting a Hasselblad teleconverter!

We might finally see an Oppo photography kit for the new Find X9 camera phone, as a Hasselblad teleconverter teased in China

Digital Camera World

Camera geeks, help me! What kind of bokeh is this?

This new camera lens makes bokeh balls I've never seen before. What do we call this –"mushroom bokeh"? "Thumbtack bokeh"? "Hydrogen bokeh"?

Digital Camera World

Zhongyi Mitakon 55mm f/2.8 1-5x Macro review: Is this US$399 lens the mightiest macro lens of all?

Extreme close-ups, extreme performance! The Zhongyi Optics Mitakon 55mm f/2.8 1-5x Macro offers 5:1 reproduction, pristine quality and even a screw-on LED light

Digital Camera World

The OnePlus 15’s chipset should make it even more powerful than the Samsung Galaxy S25 Ultra

The OnePlus 15's chipset and refresh rate have been revealed, as has its lack of Hasselblad branding.

TechRadar

OnePlus 15 spotted in the wild – and what's going on with that camera?

OnePlus might have parted from Hasselblad, but the OnePlus 15's camera is still going to be a major talking point

OPPO's upcoming Find X9 series will launch with something brand new from Hasselblad

Hasselblad's first-ever mobile photography kit is landing on the OPPO Find X9 series.

Android Central

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Digital Camera World

Hasselblad's US$7,000 medium format surprise shakes up Japan's camera sales amid Fujifilm's dominance

MapCamera shares its August best-selling list and, while Fujifilm dominates, the real surprise is the rise of the Hasselblad X2D II 100C

Official OnePlus 15 photos show there's life after Hasselblad

Losing the Swedish camera giant may not be the end of the road for OnePlus.

Digital Camera World

OnePlus ditches Hasselblad in favor of its own DetailMax Engine camera system

After five years, OnePlus is bringing its long-running camera phone partnership to a close

Android Central

OnePlus makes its shift from Hasselblad official, debuts DetailMax Engine

OnePlus CEO officially confirmed that the company will depart from Hasselblad in favor of a new, in-house imaging engine.

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Tom’s Guide

I just tested the $7,400 Hasselblad X2D II 100C — here's why it might just tempt me away from Fujifilm

The X2D II is the ultimate camera for high-end studio photography, with choice upgrades over its predecessor plus unparalleled color and dynamic range.

Android Central

More rumors about OnePlus 15's in-house camera imaging system surface

Additional rumors suggested what OnePlus' supposed new imaging system could have in store for its flagship.

Digital Camera World

Hasselblad X2D II sample photo gallery: Check out the 100MP images from this HDR medium format camera

Want to see what Hasselblad's new HDR camera can do? Take a look at these hands-on sample shots from my review

New Hasselblad camera and zoom lens looks killer – but you'll need deep pockets

This medium format camera has some serious clout – but it'll cost you.

Digital Camera World

Laowa brings its incredible fisheye zoom to Fujifilm GFX and Hasselblad medium-format camera users

An all-in-one circular fisheye and full-field fisheye effects - but the medium format mirrorless versions have forced Laowa to make compromises

TechRadar

I tested the minimalist Hasselblad X2D II 100C – it's my dream portrait and landscape photography camera that sets the image quality bar

The X2D II 100C is a premium 100MP photography-only camera with true end-to-end HDR capture, improved autofocus, and format-leading image stabilization.

Digital Camera World

This is the lens I’ve been waiting for: Hasselblad’s latest “trinity lens” is here

Hasselblad’s latest Exclusive “trinity lens” replaces 7 primes! Meet the XCD 35-100E

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