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The Latest Breaking News from Fender

“A playful and accessible version designed especially for kids”: What has three strings, one pickup and is the colour of strawberry milkshake? It’s the Fender x Loog’s Hello Kitty Stratocaster – and it might be the cutest beginner guitar of all time

But it has competition in the adorable shape and cartoon graphics of Loog's Hello Kitty mini-acoustics – all of which come bundled with learning materials for young players

MusicRadar

“Set to become the next collectible cult classic”: Fender gives the Squier Hello Kitty Stratocaster a limited edition makeover – and expands its capsule collection with new-look fuzz and accessories

One of the world's most-loved single-pickup electrics is back in white, the fuzz is back in black, and there's loads of merch and accessories as Fender and the Japanese feline join forces once again

MusicRadar

“Its solid quality, punchy tone and surprising amount of headroom might make it a secret weapon for rehearsals, or even gigs”: Blackstar Debut Bass 25 review

Blackstar's Debut range, now available in bass flavour - does it hit the spot?

MusicRadar

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“The sound that comes out of that speaker is just dynamite”: One of the main guitars on Biffy Clyro’s new album was a tiny Fender with a built-in speaker – which is also beloved by Tom Bukovac

The forgotten ’90s oddball was employed for some “cheap-sounding warmth” and sludgy goodness

Guitar World

"When I got my first signature, I was probably too young. I was really excited, but I also felt maybe a little bit of imposter syndrome – I don't know if I'm a real guitar player": Benji Madden on the gear that made him, and his forthcoming signature Suhr

The Good Charlotte guitarist lifts the lid on the secrets of his tone, the multi-effects unit that he thinks is a “game-changer,” and why he was “too young” for his first signature model

Guitar World

“It's a place where musicians find inspiration and where Fender gains direct insight from artists to co-create the future of music”: Following Nashville, Tokyo, and London, Fender sets its sights on Shanghai, and opens its first Artist Showroom in China

The global guitar brand is continuing the expansion of its Artist Showroom concept with a new location in Shanghai

Guitar World

“I wanted something that, when you hear it, it’s not obvious. I wanted people to go, ‘What is that?’” The Last Dinner Party’s Emily Roberts on why she’s ditching Fenders and Gibsons in favor of this genre-bending guitarist’s signature model

Roberts discusses embracing offsets and off-kilter guitars – and reveals what would top her list if she ever designed her own signature model

Guitar World

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“Whenever I play a three-single-coil normal Strat, I just never felt like I fully sound like myself. The Strat always has such a voice”: Ariel Posen is a Stratocaster lifer – but his signature guitar wants to be a Jazzmaster

Ariel Posen's signature Strat is one of the coolest and most original we have seen in years and presents players with some of the sound of the classic '60s Jazzmaster and none of the switches

Guitar World

“I pushed him towards the Les Paul. I can see him now, holding those notes. I don’t think he could have played those parts on any other guitar”: Mark Knopfler and Dire Straits’ inner circle look back on Brothers in Arms – their world conquering “fluke”

Brothers In Arms reinvented Knopfler and gave him more fame than he could handle. 40 years on, in a rare interview, the band look back on thebiggest rock album of the '80s

Guitar World

Russell Watson on keeping stuff he doesn’t need: ‘I am a hoarder’

The singer tells Lisa Salmon how he sold some of his possessions on Celebrity Yorkshire Auction House: ‘My wife calls it rubbish, I call it stuff’

The Independent UK

“I've done so many things DIY with the Coheed comics and toys. Why should guitars be any different?” Coheed and Cambria on going it alone to make a signature guitar, channeling Joe Walsh –and the prospect of their swan song

The Father of Make Believe is another immersive long-form trip into the world of Coheed and Cambria’s fictional world. Claudio Sanchez and Travis Stever tell us what we're in for when we get there

Guitar World

“A Gretsch guitar for just $189?! Yes please… the no-nonsense, raw-and-raucous Electromatic and Streamliner Jets are here – and they are beautiful”: All the new guitar gear that caught my eye this week, from digital oil-can echo to Fender’s new US range

We've got Fender electrics and basses hot out of Cali, a state-of-the-art "vintage" delay pedal, cheap acoustics, expensive acoustics, and maybe the headphones monitoring tech you've been waiting for...

Guitar World

“There was great jubilation and there were tears”: Fender invited music fans to design their own Telecaster. They received over 1,500 applications – and turned four into a reality

Everyone from children to lifelong guitarists entered the Fender Design Contest, which showcased Fender Japan’s quest to prove guitar is for everyone

Guitar World

“I’m a big Metallica fan. I’ve seen Kirk playing it over the years and know what a big deal that guitar is”: Biffy Clyro's Simon Neil is a Strat player through and through – but here's why he couldn't say no to Gibson's ‘Greeny’ reissue

Buying such a pricey guitar wasn’t an easy decision, but he’s been making the most of his purchase

Guitar World

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MusicRadar

“The only reason that this guitar is even in existence is because of you guys”: By popular demand, Sean Long of While She Sleeps’ built-for-metal Charvel signature model now comes in Neon Pink

Well this is a pretty bright finish... but this shred and metal ready platform remains unchanged, with a pair of active EMG humbuckers, a no-fuss hardtail, and a Speed Neck for thrills

Guitar World

“They want their fans to join them on that journey”: Fender is changing the way it approaches signature guitars – and it’s starting with a Japanese pop-rock band named after the Red Hot Chili Peppers

The Chilli Beans Moto Mustang, Lily Cyclone and Maika Mustang Bass are the first Fender Japan signature guitars built in Indonesia – and their beginner-focused spec signals further shifts for the company

MusicRadar

“This series is built for players who demand reliability, versatility and performance at the highest level”: Fender gives its US lineup a retro-modern makeover with the American Professional Classic range

Featuring vintage-voiced Coastline pickups, Faded finishes in much-loved Fender colours, plus a host of player-friendly details... And they've been road-tested by US hardcore superstars Turnstile

Guitar World

“While it doesn’t reinvent Fender’s decades-old designs, this Stratocaster is not only crisply made but really hard to put down”: Fender American Professional Classic Stratocaster review

Replacing the out-going Performer model, is Fender’s American Professional Classic Stratocaster the perfect vintage/modern hybrid?

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Guitar World

“The entry point into the whole USA Fender offering”: Fender unveils the newest gateway to its American-made collection, the American Professional Classic series

New Coastline pickups, a successor to the Nashville Telecaster, and a double dose of streamlined offsets head up the newest starting point to Fender's most affordable USA-made instruments

Guitar World

“It’s totally his fault. I just couldn’t take my eyes off his guitar”: John 5 on the unlikely player who started his life-long love affair with the Telecaster

John 5 has played with David Lee Roth, Rob Zombie, and Mötley Crüe, but the player that inspired his guitar choice is from a whole other world

Guitar World

“It might be Fender Japan’s biggest collab to date and it’s not even with an artist”: All the new guitar gear that has caught my eye this week – including an affordable recreation of one of Nerdville’s rarest Les Paul Customs

A boatload of new PRS SE models, a new signature for Wilco's Jeff Tweedy, and a monstrous collaboration from Fender Japan all arrived this week

Guitar World

“There's so much baggage that comes with a Strat”: Why Chris Buck ditched his Fender Strat in favor of this underrated Yamaha model

Buck argues that playing a Strat inevitably leads to tonal similarities to the guitar world's greatest

Guitar World

“At the push of a button, the legendary roar thunders through the amp”: Fender wrangles Godzilla for a monster guitar collaboration – featuring two company firsts

As well as an otherworldly $36,000 Custom Shop Stratocaster with a Godzilla roar button, two Made in Japan models are also packing some flashy new tech

Guitar World

“If any of you have a good name in mind I would welcome hearing from you immediately”: How the Fender Telecaster got its name, with a little help from Gretsch

In this exclusive extract from Fender Telecaster: 75 Years, Dave Hunter takes us inside the corporate wrangle that gave us the Telecaster moniker – and created some true Fender rarities in the process

Guitar World

"Adding a few tweaks to the winning formula… The perfect pedal platforms": Victory V40 The Duchess MK II Deluxe Combo and Lunch Box head review

Learning some tricks from the development of the super high-end MK Clean, Victory upgrades the Duchess range

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