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The Latest Breaking News from Evan Shapiro

YouTube Creators Are Invading TV. How This Surge Could Power Google Stock.

Creator-driven content is making YouTube a major force in TV viewership. With AI encroaching on its ad-rich search business, that's good news for Google stock.

Investors Business Daily

5 new podcasts to listen to this week

These are our top podcast picks.

The Independent UK

Charter's Spectrum Reach Second Only to YouTube in Local Streaming?

Within its top 22 Nielsen-measured local markets, cable operator's Spectrum Reach platform boasts 18.4% of all streaming usage

Broadcasting & Cable

From analysis to the latest developments in health,
read the most diverse news in one place.

Netflix Viewing Declined By 17% in 2023

Based on Netflix's own data, viewers spent over 7 billion hours less last year watching the platform than they did in 2022

Broadcasting & Cable

Gauge or Grift? As the Press Once Again Goes Nuts Over Nielsen's Monthly Market Share Tracker, It's Time to Ask -- Again -- Just What's in This Sausage, Anyway?

Nielsen continues to define the benchmarks for a fast-changing media-entertainment industry, but major questions about methodology and nomenclature remain

Broadcasting & Cable

IBC 2023: 'Expect a Show of Pre-Pandemic Scale and Energy,' CEO Mike Crimp Says

IBC expects around 1,200 exhibitors to gather in Amsterdam on September 15-18 for the IBC 2023 content and technology summit

Broadcasting & Cable

Amazon Touts JustWatch Report Saying It Beat Netflix in Q2 Engagement ... 'Take Our Market Share Data With a Grain of Salt,' Responds JustWatch's Founder

Berlin-based streaming search engine provider backs off its bold proclamation

Broadcasting & Cable

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Social Will Badly Disrupt Cable News? As Tucker Carlson's Steadily Falling Twitter Numbers Suggest, Not So Fast

The latest 'Tucker on Twitter' installment was down 85% in video views vs. the show's premiere

Broadcasting & Cable

Trillions and Trillions: 'Media Cartographer' Evan Shapiro Maps the Known Media Universe (Mind-blowing Graphic of The Day)

In the latest iteration of the analyst's 'Media Universe Map,' which scales TMT companies like celestial bodies, Apple is like Jupiter ... and WBD, AT&T, et. al are just its itty bitty moons

Broadcasting & Cable

IBC Unveils Headline Speakers, Content Pillars for 2023 Show

Executives from Warner Bros. Discovery, Paramount Global, Sony Pictures Entertainment, BBC Studios Productions, and other leading organizations to take the stage at IBC Conference

TV Tech

Why YouTube, the Biggest Platform in TV, Moved Beyond the NewFronts (Evan Shapiro)

The larger threat to all the other TV and streaming platforms: YouTube is actually better at selling today’s TV advertising than everyone else. Way, way better

Broadcasting & Cable

The Disney Bundle Delivers the Most Streaming Engagement … and Other Market Research Delights

Publishers Clearing House has moved on from Ed McMahon and set its sights on challenging Nielsen. The early work is compelling

People

From analysis to the latest developments in health,
read the most diverse news in one place.

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Warner Bros Discovery

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