Why Jo Malone is being sued over the use of her own name

• Fragrance entrepreneur Jo Malone is facing legal action from Estee Lauder's parent company over the use of her own name in new ventures.
• Estee Lauder Europe and Jo Malone Limited filed an intellectual property claim in the High Court against Ms Malone, her company Jo Loves, and ITX Limited (trading as Zara), for whom she recently developed perfumes.
• The legal claims include alleged trademark infringement, passing off, and breach of contract.
• Ms Malone sold her eponymous fragrance brand to Estee Lauder in 1999, agreeing to contractual terms that restricted the use of her name in certain commercial contexts, including fragrance marketing.
• Estee Lauder states that Ms Malone's recent use of her name goes beyond this legal agreement, undermining the Jo Malone London brand, and they are protecting their significant investment.

IN FULL

Jo Malone sued by Estee Lauder group over use of her own name in Zara collaboration