There's a long history of motorized vehicle-sponsored fashion lines. Porsche, Ferrari and even Land Rover have their own collections. Ferrari even puts on runway shows. Vespa is also a part of this burgeoning category. The Italian brand just dropped its latest offering, the Vespa Summer Edit 2025.
This actually isn't Vespa's first foray into fashion. The brand has already introduced two previous collections. This time around, there are lots of Western references. Heck, the lookbook showcases most models sporting cowboy hats. Called The Empty Space, the designs are meant to inspire "a limitless exploration of new worlds and inspiring destinations." The lineup includes a bikini styled with a suit in the advertising campaign, a denim miniskirt, "beach pants" that are really shorts, a dangerously plunging bodysuit, a knitted vest and more. There are also plenty of menswear options.
You can pick up a foulard for $90, but you'll have to part with serious coin to purchase the leather jacket priced at $2,055. Visit the brand's website to shop the Vespa Summer Edit 2025.
