President Donald Trump announced on Tuesday that he will no longer refer to his domestic policy law as the 'big, beautiful' bill. This decision comes as a response to the need for better messaging to address the skepticism surrounding the legislation among voters.
Trump stated, 'I'm not going to use the term great, big beautiful. That was good for getting it approved, but it's not good for explaining to people what it's all about.' The president expressed a desire to shift the focus towards highlighting the tax cuts included in the law, aligning with the administration's efforts to rebrand the legislation as primarily providing a middle-class tax cut.


White House officials have been working to promote support for the law by emphasizing popular tax provisions, such as the elimination of taxes on tips and overtime, as well as deeper tax cuts for certain individuals. Despite these efforts, Trump had previously emphasized the size and scope of the law, boasting about passing a multitrillion-dollar package that offers benefits for various sectors.
This shift in messaging reflects a strategic move by the administration to address public skepticism and garner more support for the legislation. By focusing on the tangible benefits of the tax cuts, the administration aims to better communicate the impact of the law on middle-class Americans.