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Rise Of AI-Generated Content Threatens Authenticity On The Internet

What is the 'dead internet' theory?

You may have heard the term 'Dead Internet' circulating online, but what does it actually mean? The theory suggests that the internet has shifted from being primarily fueled by organic, human-created content to one dominated by artificially generated content, leading to the perception that the internet is 'dead' in terms of genuine human interaction.

Some proponents of the 'Dead Internet' theory go further to suggest that this shift was orchestrated by governments and corporations to manipulate public perception and control online narratives. While the idea of a coordinated effort to flood the internet with artificial content may seem far-fetched, the prevalence of AI-generated images and bots on social media platforms is undeniable.

One TikToker has gained attention for documenting what he calls the 'Facebook AI Epidemic,' showcasing instances of obviously AI-generated content receiving significant interactions from both bots and unsuspecting users, particularly older generations.

This surge in AI-generated content, often referred to as 'AI slime,' has raised concerns about the authenticity and reliability of online information. Companies like TikTok and Instagram are exploring the use of virtual influencers and AI-powered chatbots to potentially replace human influencers, signaling a shift towards a more automated and synthetic online landscape.

A report from Europol suggests that as much as 90% of online content could be synthetically generated by 2026, highlighting the growing influence of AI in shaping online interactions and content consumption.

As the internet continues to evolve, the importance of genuine human connection and authentic content becomes increasingly apparent. The question arises whether the potential extinction of the internet, as we know it, would have detrimental consequences or if it could lead to a reevaluation of our online interactions and priorities.

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