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Analysts react to Microsoft's Xbox Game Pass price drop from CEO Asha Sharma, believe it "should help subscriber numbers grow" — "Not surprising at all"

Following Microsoft's huge Xbox Game Pass price drop last week, industry analysts have reacted to the cut and say they believe it will lead to growth.

Windows Central

Analysts say Xbox Game Pass price cut is 'not surprising at all' since Call of Duty's addition to the service 'did not lead to a significant increase in Xbox console sales or even subscriptions'

Analysts say Xbox Game Pass price cut is 'not surprising at all' since Call of Duty's addition to the service 'did not lead to a significant increase in Xbox console sales or even subscriptions'

Industry analysts appear to agree that Microsoft's decision to slash the price of Xbox Game Pass and remove Call of Duty games as day-one launch titles was the right move.

PS5 Pro Price Increase Forces Gamers to Pay Up To $150 More—Is Sony Charging Too Much?

PS5 Pro Price Increase Forces Gamers to Pay Up To $150 More—Is Sony Charging Too Much?

Sony is increasing prices for its PlayStation 5 consoles, citing global economic pressures and rising component costs. Learn more about the changes and industry reactions.

International Business Times UK

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Will Video Game Prices Go Up in 2026? Industry Analysts Weigh In

Could $80 per game soon become the norm?

Operation Sports

Nintendo To Unveil Upgrade To Best-selling Switch Console

Japanese video game giant Nintendo is set to unveil the new version of its hugely popular Switch console on Wednesday, with the update eagerly awaited by both gamers and investors.

International Business Times

The PS5 Pro's Price Speaks to A Greater Problem in Gaming

The PS5 Pro's price is the result of Sony being unchallenged in the console market this generation. This is an unprecedented sign of industry change.

The PS5 Pro could potentially sell around the same as the PS4 Pro, analysts say - "for PlayStation enthusiasts the pricing is less of a consideration"

Despite the costly price of the PS5 Pro, Sony's new mid-generation console could sell just as well as the PS4 Pro.

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'Grand Theft Auto 6' Trailer Confirms 2025 Release, Vice City Setting, and Dual Protagonists

'Grand Theft Auto 6' Trailer Confirms 2025 Release, Vice City Setting, and Dual Protagonists

After 10 years since the last game, Rockstar Games has finally revealed its vision for 'Grand Theft Auto 6' with a reveal trailer.

This could be the end for Microsoft's bid to buy Activision Blizzard, but some analysts think it still has a chance

This could be the end for Microsoft's bid to buy Activision Blizzard, but some analysts think it still has a chance

The UK has blocked the deal, but Microsoft says it will appeal. Analysts are mixed on whether it'll succeed.

'Hi-Fi Rush' Reveals How Xbox Game Pass Can Save a Dying Breed of Games

'Hi-Fi Rush' Reveals How Xbox Game Pass Can Save a Dying Breed of Games

'Hi-Fi Rush' and 'Pentiment' represent a dying breed of games. Xbox Game Pass could be the answer to saving them.

'GTA 6' leak could have a surprisingly positive impact on the industry

'GTA 6' leak could have a surprisingly positive impact on the industry

With so many questions about how the 'GTA 6' leak will affect development, we had industry experts reveal the surprising reality of what comes next.

Square Enix sells its western studios and hits such as Tomb Raider for $300m

Square Enix sells its western studios and hits such as Tomb Raider for $300m

Japanese gaming company behind Final Fantasy series secures deal with Sweden-based Embracer

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