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The Latest Breaking News from NIL

USC's Caleb Williams strikes NIL deal with real estate private equity fund

LOS ANGELES — His high-profile transfer to USC marked a potentially transformative moment in the new age of name, image and likeness, and in the three weeks since his arrival, Caleb Williams has already made waves in that world, announcing a major deal with Beats by Dre, inking a licensing…

Los Angeles Times

Caleb Williams Lands With New Team, but His Larger Goal Remains the Same

The quarterback transferred from Oklahoma to USC last month, looking to reunite with coach Lincoln Riley and boost his chances in the NFL draft.

Sports Illustrated

Oregon is launching an NFT platform, which come with special edition Nike Air Max 1 sneakers

The worlds of NFT and NIL are colliding at the University of Oregon.

USA Today Sports Media Group

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Mark Bradley: NIL money is the new currency of college football

ATLANTA — Once upon a time, whispered tales of improper benefits involved $50 handshakes. A booster would shake a college athlete’s hand and share more than warm greetings. The All-American Hugh McElhenny, who played at Washington 70 years ago, offered a variation: “A wealthy guy puts money under my pillow…

Tribune News Service

Texas A&M's Jimbo Fisher Rants About NIL Rumors: ‘It's Insulting’

The Texas A&M coach fired back against rumors that NIL was the reason he earned the nation's number one recruiting class.

Sports Illustrated

For Trailblazer Jada Williams, the Future Is Now. Expect Others to Follow.

High school athletes were historically not allowed to profit off their NIL—and most still can’t. But a 16-year-old star is among the first to change that.

Sports Illustrated

NIL Is Part Of The Recruiting Deal Now, AND IT’S OKAY: Daily Cavalcade

Recruiting 2022: NIL deals - and the potential of players getting benefits and money - are okay now. They're part of the recruiting deal.

USA Today Sports Media Group

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Ex-NBA player, current college golfer J.R. Smith signs with agent for NIL deals

"J.R.'s main objective is just to bring more attention to the game of golf."

USA Today Sports Media Group

J.R. Smith, who made $90 million in the NBA, might be getting an NIL deal as a college golfer

Amazing.

USA Today Sports Media Group

Ohio State creates NIL Edge team to assist student athletes

Ohio State continues to embrace Name, Image, and Likeness with the creation of a team to help assist student-athletes.

USA Today Sports Media Group

New NIL Summit Will Help College Athletes Optimize Opportunities

For the first time in history, athletes can earn compensation from their name, image and likeness. This June, the summit will educate and award athletes in this new era.

Sports Illustrated

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