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The Latest Breaking News from NBCUniversal

Playoff game behind a Peacock paywall is a new frontier in NFL's embrace of streaming

The quarterback matchup between Miami’s Tua Tagovailoa and Kansas City’s Patrick Mahomes isn’t the only major storyline going into their AFC wild card game

The Independent UK

CES2024: NBCU Launches Cross-Platform Advertising Platform

The full scale launch of its One Platform Total Audience tool provides AI-driven planning and activation technologies

TV Tech

CES 2024: NBCU Launches AI-Based Cross-Platform Planning and Activation Tool

Budget allocations and campaign optimization can be automated

Broadcasting & Cable

From analysis to the latest developments in health,
read the most diverse news in one place.

GroupM Forms Accelerator To Enhance Ads for Clients as TV Goes Digital

Disney, NBCU, Roku, YouTube among group’s initial members

Broadcasting & Cable

Big Swings Are Rarer, but Studios and Stations Remain in the Game

Debmar-Mercury’s ‘Ken Jeong’ so far is 2024’s only famous name

Multichannel News

Fates & Fortunes | December 2023

Notable executives on the move

Multichannel News

Peacock to Stream NFL’s First Ad Free 4th Quarter

The Bills-Chargers Dec. 23 game on Peacock will feature a 40% reduced ad load

TV Tech

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Peacock To Stream Commercial-Free 4th Quarter in Bills-Chargers Game

Reduced ad load presented by Capital One, Hyundai, Walmart

Broadcasting & Cable

Sky TV users will lose a major streaming app in January

Sky's owner Comcast has decided to pull the plug on the Peacock service in the UK

IAB Tech Lab Launches Its Advanced TV Initiative

The effort aims to create more standardization and interoperability across digital video, live streaming, and linear TV environments

TV Tech

NBCUniversal Telemundo Appoints Luis Fernández As Chairman

He succeeds Beau Ferrari, who will become a senior advisor focusing on strategic growth

TV Tech

Mark Lazarus on Managing NBCUniversal’s Broadcast, Cable and Streaming Networks

Speaking at Paley Center, NBCU exec dishes on sports rights, Taylor Swift’s effect on NFL ratings, the Paris Olympics

Broadcasting & Cable

Comcast Cashes Disney’s $8.61 Billion Check for Hulu

The down payment will help offset the $2.8 billion Comcast president Mike Cavanagh said will be lost on streaming this year

Broadcasting & Cable

Instacart Adds Peacock as First-Ever Streaming Partner

Subscribers to the Instacart+ grocery delivery platform will have access to Peacock premium at no additional cost

TV Tech

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news in one place.

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Broadcasting & Cable

Peacock Available Free to Instacart Plus Customers

Offer promoted during ‘Christmas at Rockefeller Center’ special

PC Gamer

Ubisoft has 'paused' advertising on Twitter

Numerous major advertisers have suspended advertising on the platform following a report that found their ads appearing next to pro-Nazi content.

Fortune

CEO in Name Only: How to tell if you're a CE-NO instead of a CEO, and what to do about it

Corporate leaders like Linda Yaccarino and Bob Chapek show the perils of undermined leadership.

Evening Standard

Elon Musk's X sues media watchdog over antisemitism report

Several companies have stopped working with X over concerns their adverts are appearing next to antisemitic content

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news in one place.

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WEKU

Musk's X sues Media Matters over its report on ads next to hate groups' posts

Elon Musk's social media company X, formerly called Twitter, filed a lawsuit against the liberal advocacy group Media Matters for America on Monday.

The Independent UK

Musk's X sues liberal advocacy group Media Matters over its report on ads next to hate groups' posts

Elon Musk's social media company formerly known as Twitter has filed a lawsuit against liberal advocacy group Media Matters for America

Fortune

Musk says labeling him antisemitic is ‘bogus’ after tweets led to fresh advertiser exodus from X

Musk has previously described himself as "pro free speech but against antisemitism of any kind."

Salon

X bleeds advertisers post controversy

Disney, Paramount, NBCUniversal, Comcast and Lionsgate are reportedly pulling ads from Musk's platform

Pedestrian.tv

The Shrek 5 Release Date May Have Been Leaked By An Intern & We’d Like To Hire Them As A TY

The intern is now welcome in my swamp (the PTV office).

Multichannel News

Roku’s Alison Levin Joins NBCUniversal as President of Advertising

Karen Kovacs promoted to president of client partnerships

Multichannel News

NBCU, Walmart Let Peacock Viewers Buy ‘Below Deck’ Items

During pause ads, fans can look through a carousel of products using their remote control

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