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The Latest Breaking News from Jordan Brand

Nike Expected $3 Million In Sales — Air Jordan Made $126 Million In Year One And Became A Global Icon

Nike (NYSE:NKE) predicted Air Jordan would make only $3 million in sales over its first three to four years. Instead, the line brought in about $126 million in its first year. That breakout success vaulted NBA great Michael Jordan into retail legend and reshaped Nike's future.

Benzinga

The Best Florida Gators Shirts if You Want to Wear the Albert Logo Big and Bold

I’ve been going through Florida Gators apparel at Fanatics, and hands down, some of the coolest sports apparel I’ve seen is designed for the fans in Gainesville. That Gators logo is difficult to look away from, particularly with some of the designs I’ve come across. I’ve gone ahead and put…

Operation Sports

Jordan Brand Drops New Ad Celebrating Luka Doncic's First Game Against Mavericks

Doncic is facing the Mavericks for the first time since they traded him to the Lakers and Jordan Brand is celebrating it.

Sports Illustrated

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Iconic Philly Landmark Gets Jalen Hurts-Themed Makeover Ahead of Super Bowl Parade

The change comes courtesy of Jordan Brand.

Sports Illustrated

Jordan Brand’s ‘Love, Hurts’ commercial for Jalen Hurts is just so incredibly cool

This is the smoothest commercial ever.

USA Today Sports Media Group

Jordan Brand Drops Awesome Ad Celebrating Jalen Hurts Right After Super Bowl Victory

There are no more doubts.

Sports Illustrated

WATCH: Eagles QB is the face of Jordan Brand with ‘Love Hurts’ commercial celebrating first Super Bowl

Jordan Brand celebrates Jalen Hurts' Super Bowl win with the 'Love Hurts' ad following 40-22 win over Chiefs in Super Bowl 59

USA Today Sports Media Group

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Jalen Hurts will be fined for wearing cleats that aren’t official team color and Nike loves it

Eagles QB Jalen Hurts is wearing a pair of Air Jordan 1 Retro High '85 OG 'Bred Banned' cleats in Super Bowl 59 and Nike welcomes the fine

USA Today Sports Media Group

Jalen Hurts is wearing Air Jordan 1 Retro High ’85 ‘Banned’ cleats in Super Bowl 59

Eagles quarterback Jalen Hurts is wearing a pair of Air Jordan 1 Retro High '85 OG 'Bred Banned' cleats in Super Bowl 59 vs. the Chiefs

USA Today Sports Media Group

Jalen Hurts Once Again Wears Mismatched Cleats for Eagles Game Despite Week 15 Fine

Jordan Brand could be on the hook for another fine this week.

Sports Illustrated

Jordan Brand to Cover Jalen Hurts's Fine for Miscolored Cleats

"You can't ban greatness."

Sports Illustrated

Jordan Brand to pay Jalen Hurts $6K fine for wearing cleats that weren’t Eagles team colors

Jordan Brand to pay Jalen Hurts $6K fine from NFL for mismatch cleats

USA Today Sports Media Group

Garrett Wilson’s Jumpman catch should get him a Jordan Brand deal

JUMPMAN JUMPMAN JUMPMAN

USA Today Sports Media Group

Full gallery: Tyler Reddick's wild and bizarre ride at Las Vegas

NASCAR's regular season champion Tyler Reddick was having a strong run at Las Vegas Motor Speedway with the Stage 1 win already in the bag until lap 89, when his 2024 Cup Series Championship hopes suffered a literal twist of fate.

Motorsport

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USA Today Sports Media Group

Jayson Tatum opens up about how spilled wine opened Jordan Brand doors

Sometimes, moments that might ruin an important path in one's career can have the opposite effect instead.

USA Today Sports Media Group

The 2024 WNBA All-Star game uniforms had hoops fans applauding Jordan Brand’s detail

Oooooo weeee. These are SWEET.

USA Today Sports Media Group

Puka Nacua signs multi-year endorsement deal with Jordan Brand

Puka Nacua is the latest Jordan Brand athlete, signing a multi-year endorsement deal after a historic rookie season

Multichannel News

Record-Setting Super Bowl Helps TNT Sports Sell Out NBA All-Star Ads

Nike’s Jordan brand sponsors alternative telecast

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USA Today Sports Media Group

The 2024 NBA All-Star jerseys are here and fans (mostly) like the classic look

Jordan Brand designed the NBA All-Star Game jerseys and these are pretty good.

USA Today Sports Media Group

Never, ever wear Adidas around Bulls legend Michael Jordan

It does not matter if you are the best player in the NBA, or a famous pugilist with an undefeated record.

USA Today Sports Media Group

The Air Jordan 11 is back in its classic ‘Gratitude’ colorway just in time for the holidays

Grab a pair of Nike Air Jordan 11 Retro DMP Gratitude sneakers at StockX before they're gone.

USA Today Sports Media Group

A history of Boston Celtics forward Jayson Tatum’s sneakers in photos

Tatum has himself a sneaker deal with Jordan Brand, including his own signature shoe line.

USA Today Sports Media Group

LOOK: Jalen Hurts’ signature Jordan Brand logo has been revealed

Philadelphia All-Pro QB Jalen Hurts has a deal with Jordan Brand and the #Eagles star revealed his new logo while sending a care package out to fans via @Thacover2NFL

Sports Illustrated

Eagles QB Jalen Hurts Signs Endorsement Deal With Jordan Brand

The quarterback joins an elite list of various NFL stars to sign with the iconic Nike brand.

USA Today Sports Media Group

WATCH: Jalen Hurts officially inks deal with Jordan Brand

In a move that has been expected for about two years now, #Eagles All-Pro QB Jalen Hurts is officially a member of #JordanBrand after signing a deal with Jordan

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