A LinkedIn post by YesMadam co-founder and CEO Aditya Arya has gone viral after he shared how running a startup has changed his marriage into a series of brief airport reunions. Arya revealed that he and his wife, Garima Sharma, who is also the company's co-founder, recently met for just 90 seconds at an airport before heading in opposite directions. The post has sparked widespread discussion on the realities of entrepreneurship, with some praising the couple's commitment while others questioned whether work should come at the cost of personal relationships.
Airport reunion lasts just 90 seconds
Arya shared a photograph of the couple meeting at an airport, explaining that one was arriving from a trip while the other was about to board a flight. During the brief encounter, they paused to hold hands before continuing their journeys.
"We've started calling this a 'meeting.' Most couples go on dates. We do layovers," Arya wrote.
Reflecting on their nine-year marriage, he said entrepreneurship had taught them to value every available moment together, adding that the same principle guided both their business and relationship.
Garima Sharma calls it a shared dream
Sharma later reshared the post , saying that while many people might find their lifestyle unusual, she viewed the brief reunions as deeply romantic.
She said the sacrifices were worthwhile because they were working towards something bigger than themselves by creating employment, building a purpose-driven company and contributing to the country through job creation.
"Everyone sees the same picture differently. Some saw us crossing paths at the airport. We saw two people walking towards the same dream," she wrote.
LinkedIn users divided over airport meet
The posts prompted a debate on LinkedIn, with many users praising the couple's dedication while others questioned whether such sacrifices should be celebrated.
One user wrote, "Work-life balance is a myth for founders, but integration is very real. When your life partner is your business partner, alignment isn't a scheduled meeting; it's a shared operating system."
Another commented, "Founder marriages rarely follow a perfect rhythm. What keeps them strong is the ability to keep choosing each other inside the chaos."
A third user remarked, "Relationships aren't built only in the big moments, they're strengthened in these small, intentional pauses."
A fourth user questioned whether such sacrifices were necessary, commenting, "It's an aggregator (arguably clone) of human ops, not like launching mini-satellites into space for Wi-Fi meshes. Are you sure you're building the right way? You shouldn't have to do this, least of all flex about it."
A fifth user questioned whether a longer meeting could have been planned, writing, "90s only? You couldn't plan for a cup of coffee or dinner instead? I would put more value on relationships."
Another user concluded that scarcity of time either weakens a relationship or strengthens it, adding that the couple's nine-year journey suggested the latter.
