- Donald Trump lauded Sydney Sweeney's American Eagle jeans advert, calling it the "'HOTTEST' ad out there" shortly after discovering she is a registered Republican.
- Trump used his praise for Sweeney to criticise "WOKE" advertising, reigniting his feud with pop star Taylor Swift, whom he claimed was "NO LONGER HOT."
- The American Eagle commercial, titled "Sydney Sweeney Has Great Jeans," has drawn significant criticism for allegedly promoting "eugenic ideals" through wordplay on "jeans" and "genes."
- American Eagle defended the advert, clarifying that it was solely about Sweeney's jeans and her personal story, not about genetic traits.
- The controversy sparked a political debate, with Trump's allies defending Sweeney and the advert against "cancel culture," while some Democrats mocked the conservative support.
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