Chandigarh, Tata Power Solaroof, part of Tata Power Renewable Energy Limited, on Thursday said it has launched a campaign to install rooftop solar power systems along with battery energy solutions across 1 lakh households in Punjab over three years.
Through the 'Ghar Ghar Solar' campaign, we are creating a comprehensive ecosystem that combines rooftop solar, battery storage and accessible financing solutions, enabling consumers to generate, store and use clean energy with greater confidence, said Praveer Sinha, chief executive officer and managing director, Tata Power.
"Punjab is rapidly emerging as an important market for distributed renewable energy adoption, driven by growing consumer awareness, increasing electricity demand and a strong inclination towards sustainable living," Sinha said.
He said the company plans to expand across one lakh homes in Punjab over the next three years.
By bringing together innovative technology, financing support and local community engagement, Tata Power aims to accelerate the transition towards cleaner, more sustainable and self-reliant energy solutions across urban, semi-urban and rural markets, the company said in a statement.
Punjab sees growing interest in rooftop solar adoption, supported by rising electricity consumption, increasing awareness around sustainability, and the need for long-term energy cost optimisation, it said.
Building on this momentum and the increasing uptake of rooftop solar under the PM Surya Ghar Muft Bijli Yojana, Tata Power Solaroof plans to expand solar adoption across Punjab by facilitating installations for over 1 lakh customers over the next three years.
The initiative complements the central government's rooftop solar programme, under which households are eligible for subsidies of Rs 30,000 for 1 kW systems, Rs 60,000 for 2 kW systems and up to Rs 78,000 for systems of 3 kW and above, making clean energy adoption significantly more affordable.
As part of the 'Ghar Ghar Solar' campaign, Tata Power also launched 'Mera Gaon, Mera Solar', a community-driven initiative focused on encouraging collective participation in rooftop solar adoption across villages and semi-urban regions of Punjab.
The programme aims to create awareness about the economic and environmental benefits of solar energy while supporting local communities in embracing clean energy solutions at scale.
