If your family is a band of thrill-seekers, there’s no better day out than a trip to Alton Towers. Catering to all ages, the theme park and resort complex is best known for its exhilarating rollercoasters and family-friendly rides. The Independent’s team of expert deal-hunters has been busy tracking down the best Alton Towers promotional codes, deals and saving tips on everything from day tickets to hotel stays.
Top Alton Towers discount codes & offers
Enjoy ticket deals at Alton Towers this September
Save on autumntickets with Alton Towers early bookings
If you’re planning some family fun this month, then you won’t want to miss the Alton Towers seasonal line-up. For a day trip, tickets start from £29 when booked in advance, saving you half price compared to on-the-door prices. The park is also open all month long, so you can easily avoid peak dates if preferred, giving you plenty of time to soak up the fun and kick-start the season.
Save 20 per cent with Alton Towers short break deals
If you want to make a holiday of it, consider booking a short break, with prices from just £42 per person. Right now, there’s also up to 20 per cent off selected breaks with the Merlin annual pass at Alton Towers.
Enjoy the fun of a themed room, exclusive entertainment, activities, crazy gold and breakfast included. Even better, hotel guests get early access to the park, so you can beat the queues before the crowds arrive.
Discover Alton Towers pass prices
Save up to £34 on Alton Towers day passes
With current savings, you can book your Alton Towers day passes for as little as £34 online, as opposed to £68 on the gate. Planning ahead guarantees you cheaper ticket prices, so it’s always worth pre-booking to maximise your savings.
Free parking and 20 per cent off with an Alton Towers annual pass
With the Annual Gold Pass at Alton Towers, you’ll get 20 per cent off waterpark admission prices, free parking, and 20 per cent off food and retail. The Silver Pass includes unlimited entry for 12 months and up to 10 per cent off food and drink.
Get 20 per cent off stays with Alton Towers merlin pass
Merlin passes are a great way to save on your tickets and hotel. These start from £99 per person and include benefits such as 10 per cent off fast track, free parking and 20 per cent off hotel stays, depending on the level that you choose.
£21 tickets with Alton Towers’ student discount
If you’re living on a student budget, you don’t have to miss out on the fun either. Whether you use Unidays or Student Beans, all you need to do is verify your student status to unlock £21 student tickets or 20 per cent off a short break. We certainly think that beats a trip to the students’ union.
Enjoy cheaper Alton Towers child tickets
Whilst your older kids take on new 2025 rides such as the Toxicator, there’s plenty for little ones to do in Cbeebies Land. You can extend your visit into a short break at the Alton Towers Resort hotel too, with extra activities for the whole family included, such as extraordinary mini golf and an on-site waterpark. Even better, hotel guests get early access to the park, so you can beat the queues before the crowds arrive.
Alton Towers parent and toddler prices
Parent and toddler passes at Alton Towers start from £29 when you book online. This is for visits on selected dates during off-peak times, so you’ll be able to enjoy shorter queues with little ones in tow. With the pass, a ticket for an additional child aged five and under costs just £5.
When is Alton Towers scarefest?
If you’re planning ahead to October half-term, Alton Towers’ award-winning Scarefest should be top of your list. With summer behind us, the park is busy preparing for its spookiest event of the year, running on selected dates between 27 September to 2 November.
Tickets start from £29 per person and you can enjoy adrenaline-fuelled rides such as Wicker Man and Toxicator right up until 9pm. Plus, there are the iconic scare mazes, live performances and interactive trick-or-treat town for all ages to enjoy, with Haribo and Maoam goodies. Walk-up prices start from £68, which is a huge saving when pre-booking your tickets in advance.
Enjoy Alton Towers fireworks 2025 from just £37
Another popular event in the Alton Towers calendar is back this November. From 7–9 November, the theme park will host its legendary fireworks display. Tickets can be pre-booked online at a discounted price of £37, which includes a full day of rides and attractions, followed by the evening fireworks show. If you want to make a weekend of it, short breaks over the fireworks shows start from £66, giving you extra time to experience everything the resort has to offer.
Alton Towers Christmas breaks
Following the firework extravaganza, Alton Towers transforms into a festive wonderland. Between 28 November and 4 January, you can book magical Christmas packages from £91 per person, with options including Santa sleepovers and festive breaks. Think twinkling lights, seasonal entertainment and exclusive park access.
Helpful FAQs
How we find the best Alton Towers deals
At The Independent, our team of deal-hunters is dedicated to helping you save money on your next Alton Towers trip. We keep a close eye on ticket prices all year round, so we can share the very best offers and lowest prices as soon as possible. Every deal you see here is hand-picked and quality-checked by our team before you see it, so you can book with confidence, knowing it’s a genuine saving.
Why you can trust us
We’ve been consumer champions at The Independent since 1986, bringing you the latest news on products, brands and services that we know you love so that you can shop smart. Our consumer writer, Molly, and dedicated deals team work closely with the Merlin group to bring you the latest Alton Towers promotions and discount codes as soon as they are released. With our pick of the best offers, you always know you’re getting the lowest ticket prices and short break deals.
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