Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Inverse
Inverse
Entertainment
Dais Johnston

Marvel’s Next Show Is Repeating A Risky Release Strategy

Marvel Studios

Riri Williams charmed audiences in Black Panther: Wakanda Forever, but Iron Man’s supposed inheritor has made precious few MCU appearances since that movie premiered in 2022. Next month, however, we’ll finally get a look at her spotlight series, Ironheart.

For a show that premieres in just a few weeks, Ironheart has had a surprising lack of marketing. Fans finally got a sneak peek at the series, but it comes with a disappointing update on its release structure that suggests Disney doesn’t have a lot of faith in Marvel’s latest show. Check out the full sneak peek below, which features Ironheart executive producer and Black Panther: Wakanda Forever director Ryan Coogler.

It’s interesting that the featurette reveals Ryan Coogler’s love of the X-Men, considering they’re gearing up to make their proper MCU debut. But this clip also reveals that Ironheart will release three episodes on its premiere date of June 24. A three-episode premiere is new for the Marvel Cinematic Universe, and it suggests Disney+ is looking to dump the whole series as soon as possible.

Three-episode premieres aren’t new for Disney+, as both seasons of Andor released three episodes on their respective premiere date. But the Star Wars drama had 12-episode seasons, while Ironheart has only 6. Similarly, Daredevil: Born Again had a two-episode premiere, but in support of a nine-episode season. Ironheart dropping three episodes at once means there will only be three episodes left to release weekly.

Ironheart’s Disney+ reign won’t be as long as we first thought. | Marvel Studios

This may remind fans of Echo, which dropped all of its episodes at once and was promptly relegated to secondary status behind higher-profile weekly shows like Agatha All Along, Hawkeye, and Loki. Ironheart’s release structure may be a sign that Marvel isn’t looking for Riri Williams to make a big impression on the MCU; even though she’s a prime target for recruitment into the Young Avengers, her spinoff seems to be getting the short end of the stick.

Hopefully, this is just a quirk of the Disney+ release schedule and not a sign the streamer doesn’t believe its own content. We’ll find out more when we get a movie’s worth of Riri right from the jump.

Ironheart premeires June 24, 2025 on Disney+.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.