Mamas & Papas has launched a new online personal shopping service for mums and dads.
Parents can book free one-hour sessions, and talk to the brand's personal shoppers via a video call, to get information on items including push chairs and car seats.
The brand says the new service is also great for pregnant women as they have the option to get much-needed advice and inspiration without having to leave the house.
Alex Holt, Marketing Director, said: “There’s never been a more relevant time to embrace our community and be there for new and expectant parents.
“This service is a first for parents and means they can get help and advice from the comfort and safety of their home – whether that’s tips on choosing the perfect pushchair or help with navigating the night feed.
“Parents and parents-to-be can chat to a real person, in a real store, and get an instant answer to any questions they have about the journey ahead.
“Although we’ve accelerated the launch in response to Covid-19, these online services will continue beyond the restrictions as they suit the needs of busy parents.”
There are hundreds of one-hour appointments on offer every day from 10.30am - 6pm.
Mamas & Papas is also looking to launch free virtual Parents to Be group sessions to help mums and dads find their feet alongside others in a similar position.
You can book a personal shopper appointment here.
