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Love Island teases first look at 2022 series as they declare war on rival dating shows

By Rose Hill

ITV2 has offered a first look at the new series of Love Island 2022 with a cheeky teaser trailer.

The hit dating show is clearly stronger than ever after seven years of matchmaking and is back with a bang this summer - and with a bright new look.

Declaring 'war' on other copycat dating shows, they say: "Love Island is the OG of dating shows and after 7 years of matchmaking, marriages and babies - for 8 weeks this summer, we're officially owning love. So stand down all you pretenders - Love Is Ours."

In one short teaser, Love Island pokes fun at rival shows Naked Attraction, Celebs Go Dating and Ex On The Beach.

A graphic shows a TV screen with the title "Naked Celebs Go Dating On A Beach."

The TV is quickly squashed by a pink hearted trainer as the words "LOVE" stand centre stage by the show's iconic pool and a flag flies with the words "WE OWN IT."

Another teaser shows inflatables arranged spelling "THE OGS OF LOVE" as two naked people kiss.

It comes after it was revealed that Winter Love Island is reportedly returning to TV screens two years after it was axed.

Host Laura Whitmore hosted the winter version of the ITV reality show back in 2020 which saw couple Finn Tapp and Paige Turley win the prize money in South Africa.

However, it only ran for one series and bosses decided to scrap it due to the pandemic

According to The Sun, a source said: “Love Island bosses enjoyed the one and only series of Winter Love Island, but it was just before the pandemic raged so was shelved for 2021.

“When they started casting for this summer’s series they thought there’s definitely enough talent to do a second series again so have started the plans for a 2023 Winter Love Island.

“The series generally is really important for them as it attracts the all-important younger viewers, so if they can get a second series in one year then everyone will be delighted," the insider added.

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