Katie Price has announced plans to bring back her former alter ego, Jordan, as she becomes the first British celebrity to trademark her own artificial intelligence image.
The 47-year-old glamour model has partnered with tech firm OhChat to create an AI version of her younger self, complete with a cloned voice and animated avatar.
The OnlyFans star is said to have recorded 30 phrases to help bring the virtual Jordan to life — including lines such as, “I like going horse riding,” and “This week for dinner I’ve got beef burgers.”
Speaking to The Sun, Price shared her excitement, saying: “The Jordan days were the best days of my life. This AI move is so clever — it’s a genius idea, and it’s a way for me to feel like her again. Jordan’s back, and now I’m in competition with Jordan. I love it.”
The results are striking: an animated version of Jordan that mimics Price’s voice, mannerisms, and facial expressions. Promotional clips released on social media show the AI avatar saying, “It’s Jordan here. No more looking at those cheeky mags,” in a voice almost identical to Price’s own.
OhChat describes itself as “the leading platform to live out your uncensored dreams through AI-powered text, voice and images,” offering personalised digital interactions with virtual versions of public figures.
Ahead of the AI Jordan launch on Monday, Price teased fans with a playful promise: “You can have me all for yourself.”
An insider called it “a brilliant, game-changing bit of business from Katie,” who has been exploring fresh ways to evolve her brand in recent years.
Despite reports that she would be pocketing a hefty fee for her involvement, a representative for OhChat has clarified that “she will earn revenue through fan interactions, but there was no upfront payment”.
News of Price’s latest venture comes after the mum-of-five pulled out of a joint UK tour with friend Kerry Katona last week, citing childcare issues.
The move reportedly left Katona “gutted” and plans for the tour “up in the air”.
“She [Katie] hates letting her fans down and hopes to be able to do something similar in the future,” claimed a source to The Sun newspaper.
“At the moment, it’s unclear whether Kerry will continue without her or if the whole tour will be scrapped.”
The planned show, An Evening With Katie Price & Kerry Katona was set to kick off in Ellesmere Port on September 11 and was due to end on October 23 in Hull.
Their team-up came off the back of the duo’s successful panto run last Christmas, in which they both played the wicked stepsisters in a production of Cinderella.
