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Benzinga
Benzinga
Business
Shivani Kumaresan

Indoor Cycling Franchise CycleBar Picks Celsius As Beverage Partner

Celsius CELH Celsius Holdings Celsius Holdings Inc Nasdaq NYSE California Irvine
  • Celsius Holdings Inc (NASDAQ:CELH) has been made the official energy drink partner of CycleBar, an indoor cycling franchise. The financial terms of the arrangement were not disclosed.
  • Celsius drinks will be available across CycleBar studios nationwide.
  • Also Read: Celsius Holdings Stock Soars As Q1 Results Beat Estimates
  • "Riding at CycleBar is a high-energy workout like no other, so we wanted to find a beverage partner that could match that level of energy, and CELSIUS was a natural fit," said Trevor Lucas, President of CycleBar.
  • CycleBar is headquartered in Irvine, California, and backed by Xponential Fitness, Inc. (NYSE:XPOF).
  • Price Action: CELH shares are trading higher by 13.1% at $46.73 on the last check Wednesday.
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