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Glasgow Live
Glasgow Live
Entertainment
Holly Lennon

Glasgow's own YouTube star Jamie Genevieve launches VIEVE pop-up store in Princes Square in time for Christmas

Glasgow make-up artist and YouTube star Jamie Genevieve has launched a pop-up store in Glasgow just in time for Christmas.

The VIEVE pop-up will be taking over a unit in Princes Square in the city centre with exclusive products just for in-store shoppers.

Jamie launched her own make-up line VIEVE back in 2020 taking her from beauty blogger to entrepreneur. After initially starting with a few staple products, the brand has continued to expand and is now stocked by major beauty retailers.

The latest Glasgow pop-up was kicked off with an event on Tuesday night attended by fellow Glasgow blogger Kate Spiers.

READ MORE: Jamie Genevieve on new make up brand Vieve, lockdown and her love for Glasgow

Pictures shared on social media by Jamie tease a number of products exclusive to the pop-up including the coveted C'est La Vieve sweatshirts, VIEVE hair clips, mugs, and tote bags.

The pop-up will be open on the first floor of Princes Square until December 11.

Speaking ahead of her first pop-up last year, Jamie said that Glasgow was her only choice for the event and that she couldn't wait "for people to see the products in real life".

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