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France 24
France 24
Politics

From the metaverse to AI clones: South Korea's presidential election goes digital

FOCUS © FRANCE 24

South Koreans went to the polls on Wednesday March 9 to elect a new president. Perhaps unsurprisingly for one of the most connected countries in the world, candidates for the top job used technology in a bid to connect with as many voters as possible, especially younger ones. Our correspondents report on the digital tools that have shaped the election campaign, from AI-generated clones of candidates to metaverse virtual reality platforms.

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