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The Guardian - UK
The Guardian - UK
Sport
Exclusive by Nick Ames and Matt Hughes in New York

Fifa to announce record $15bn World Cup revenue, smashing expectations

The World Cup trophy on display in this week in New York in the buildup to Sunday’s final.
The World Cup trophy on display in this week in New York in the buildup to Sunday’s final. Photograph: Luke Hales/FIFA/Getty Images

Fifa will announce record $15bn (£11.2bn) revenues from this summer’s World Cup, significantly exceeding the targets set before the tournament.

Fifa’s member associations were informed of the boost in income by Gianni Infantino on Saturday. Originally the governing body had projected $11bn in earnings. Sources have indicated that hospitality and ticketing, especially through the steeply priced secondary market, account for a significant amount of the increase. Fifa takes 15% from the buyer and another 15% from the seller on the secondary market.

It is likely that football associations will reap the benefits of Fifa’s expanded World Cup pot, although details are yet to be finalised. The financial situation will come as a boost to Infantino, who will feel it further shores up his position after a controversy-ridden month in the US, Canada and Mexico.

There was widespread fury after Fifa was perceived to have bowed to pressure from Donald Trump in suspending the red card given to Folarin Balogun, the US striker, against Bosnia and Herzegovina in the last 32. Fifa has said the decision was taken independently by its disciplinary committee but that has continued to fester among European FAs in particular. Infantino has nevertheless received more than 200 pledges of support from Fifa’s member associations for his re-election in March. The prospect of extra funds from bumper World Cup revenue is likely to dissuade some FAs from making any discontent public.

Such a bonanza may also increase the chances of the US hosting another edition in the near future. The next World Cup available for bids is the 2038 tournament. At a reception on Friday, Trump confirmed his country’s eagerness for a repeat performance. “You should choose the United States of America again,” he said. “This time we will leave Canada and Mexico out.” The US has also held talks with Fifa about hosting the Club World Cup in 2029.

On Saturday evening, VIP and hospitality packages for Sunday’s final between Spain and Argentina, which was played in New Jersey, were still listed on Fifa’s ticketing portal. Tickets for the “trophy lounge” were retailing at $34,500 per person.

Fifa was contacted for comment.

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