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The Independent UK
The Independent UK
Sport
Rom Preston-Ellis

Fifa hits back after Uefa threatens World Cup boycott: ‘Nobody is selling football’

  • Fifa is pressing ahead with consultations on its controversial plan to sell stakes in a World Cup commercial entity, Fifa Forward Enterprise (FFE), despite widespread opposition.
  • Uefa and its 55 member associations have unanimously rejected the proposal, threatening to boycott all Fifa tournaments if the plan is not entirely withdrawn.
  • Concacaf and several European FAs, including the English, Scottish, Welsh, and Irish FAs, have also expressed strong opposition, citing concerns over due process and the impact of private ownership.
  • Fifa insists that 'nobody is selling football' and that Ffe aims to give member associations meaningful ownership of commercial opportunities, while critics fear commercial imperatives will lead to more frequent tournaments.
  • The plan, backed by Fifa President Gianni Infantino and an investor group led by Joshua Kushner, faces a tight deadline with Fifa seeking approval by 19 September and investor funds by the end of October.

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