Bristol City's ability to turn a profit on their players should stand them in good stead for what is set to be a tough few months for football clubs due to the coronavirus outbreak.
The Robins have twice broken their transfer record in the last 12 months through the sales of Lloyd Kelly and Adam Webster.
Yet would any of their previous sales be worth more than that when adjusted for inflation?
With transfer fees having risen so rapidly in the last 10 years or so, a sale such as Andy Cole's move to Newcastle United in £2.43m looks a bit on the cheap side these days.
However, the deal would now rank as a much bigger fee when adjusted for inflation.
Using figures from TransferMarkt and the Bank of England, here is every player Bristol City have sold for over £1m, and what they would be worth in 2020 money.
Leroy Lita - £1.35m to Reading, 2005
Would cost now: £2.03m
Nick Carle - £1.35m to Crystal Palace, 2008
Would cost now: £1.81m
Nicky Maynard - £1.8m to West Ham, 2012
Would cost now: £2.15m
Jim Brennan - £2.03m to Nottingham Forest, 1999
Would cost now: £3.5m
Sam Baldock - £2.25m to Brighton, 2014
Would cost now: £2.54m
Andy Cole - £2.43m to Newcastle United, 1993
Would cost now: £4.99m
Hordur Magnusson - £2.52m to CSKA Moscow, 2018
Would cost now: £2.58m
Ade Akinbiyi - £2.88m to Wolves, 1999
Would cost now: £5.03m
David Cotterill - £2.88m to Wigan, 2006
Would cost now: £4.2m
Lee Tomlin - £2.97m to Cardiff City, 2017
Would cost now: £3.15m
Joe Bryan - £6.03m to Fulham, 2018
Would cost now: £6.16m
Aden Flint - £7.2m to Middlesbrough, 2018
Would cost now: £7.38m
Josh Brownhill - £9m to Burnley, 2020
Would cost now: N/A
Bobby Reid - £10.22m to Cardiff City, 2018
Would cost now: £10.48m
Jonathan Kodjia - £11.52m to Aston Villa, 2016
Would cost now: £12.65m
Lloyd Kelly - £13.32m to Bournemouth, 2019
Would cost now: N/A
Adam Webster - £19.67m to Brighton, 2019
Would cost now: N/A
