Brain health has often been a neglected topic in everyday conversations, with many individuals, particularly women, finding a lack of awareness and information on the subject. This issue prompted Emma Heming Willis and Helen Christoni to take action and co-found Make Time, a wellness brand and movement dedicated to raising awareness about the importance of brain health, especially for women.
Heming Willis's personal journey with brain fog following the birth of her daughter led her to seek out specialized care, sparking her interest in brain health. The duo's initiative gained further significance as they both had personal experiences with dementia within their families, motivating them to advocate for brain health education and support.
Make Time offers a range of brain-nourishing products, including multivitamins and drinkable supplements, with a portion of the proceeds benefiting Hilarity for Charity, a nonprofit aiding families affected by Alzheimer's. The brand also launched a podcast to further spread awareness and provide a platform for discussions on brain health.
Christoni emphasized the importance of empowering women to prioritize brain health throughout their lives, not just in response to a diagnosis. The duo aims to shift the conversation around brain health to be more inclusive and accessible, particularly for women who have historically been underrepresented in discussions on the topic.
By sharing their personal stories and experiences, Heming Willis and Christoni hope to create a supportive community for individuals navigating the complexities of brain health and caregiving. Their mission underscores the significance of proactive brain health practices and the value of community in fostering overall well-being.
Through their advocacy and initiatives, Heming Willis and Christoni are making a meaningful impact in promoting brain health awareness and support, particularly for women. Their dedication to empowering individuals to prioritize brain health at every stage of life serves as a testament to the transformative power of education and community in enhancing overall well-being.
