Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Sports Illustrated
Sports Illustrated
Sport
Stephen Douglas

Drew Brees Entered the ESPN Ecosystem With the Perfect Take

Drew Brees made his First Take debut on Tuesday. Appearing via video call, it doesn't seem like he's auditioning to replace Molly Qerim, but he still managed to make his presence felt by giving a take that made headlines and inspired segments on other ESPN shows.

It was everything ESPN could have hoped for.

Brees told Stephen A. Smith that he couldn't stand watching the Eagles' offense, calling the undefeated defending Super Bowl champion's offense "boring."

It was perfect in its safeness. He took a shot at a popular and successful team in a way that isn't controversial, but can still offend. He said something that can't be easily proven or disproven, but people will still want to argue because even if the Eagles' offense is boring, they're winning so how can you criticize them?

Sports Illustrated, CBS, Yahoo!, Awful Announcing, Bleacher Report and The Daily Mail were all among the outlets that picked up the easily digestible content.

But most importantly, it gave other ESPN shows something to talk about while reminding viewers that Brees is now a member of the ESPN family. Jeff Saturday responded to Brees's comments not once, but twice on the same episode of Get Up the next morning.

Get Up then revisited Brees's comments in the second hour of the show with Saturday again defending the Eagles and complaining about how the quarterback beat his Colts in the Super Bowl. Meanwhile, Adam Schefter shared the the original Brees clip on his X account around the same time.

Vertical integration for takes. ESPN and Brees caught ligthning in a bottle in his debut. Now he faces the pressure of doing it agian and if he can't someone will probably call him boring.


More NFL on Sports Illustrated


This article was originally published on www.si.com as Drew Brees Entered the ESPN Ecosystem With the Perfect Take.

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.