- Tinder is pivoting from its signature endless swiping, embracing artificial intelligence to revitalise matchmaking for Gen Z and combat app fatigue.
- The world's largest dating application is rolling out new features to re-engage younger users, who now make up about 60 per cent of its user base and are seeking authenticity and compatibility.
- New AI tools, which users can opt into, scan camera rolls to identify interests and lifestyle patterns, providing daily curated match recommendations.
- Other innovations include music and astrology “modes” to help users find matches based on specific tastes, alongside existing student-specific matching features.
- Tinder is also promoting real-life dating experiences, piloting an events feature in Los Angeles, and planning a video speed dating option, building on the success of its double date feature.
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