A four year old boy was left screaming in pain after his dad claims an 89p Home Bargains bath foam caught fire and burnt him.
Oscar Beddard was playing with the 'children's mouldable bath foam' when some of the product came into contact with a nearby candle.
His dad, Jonathan Beddard, claims the bath foam caught fire and created a "fireball" which engulfed Oscar, leaving him badly burnt.
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Jonathan, from Newton-le-Willows, told the ECHO : "The foam has caught the candle and then basically engulfed Oscar in a ball of flames from body to head.
"I had just nipped out to the shop and was literally down the road when I got a call saying 'Oscar's bath has set on fire it's that foam'.
"We just had to keep dabbing him with cold water and towels while he was just sat there screaming in pain."
Jonathan said Oscar wasn't left unattended in the bath as his mum, Nicola, was with him when the accident happened.
The accident left Oscar with horrific burns and he was rushed to Alder Hey Children's Hospital where he stayed for a week receiving treatment.
Jonathan said: "It has affected him mentally, he's not had a bath since, and he's got more of a temper since it happened and stuff like that."
Oscar's burns have healed better than doctors initially expected, meaning he didn't need a skin graft as the family first feared.
Jonathan claims he purchased the product from the Earlestown branch of Home Bargains.
The ECHO contacted Home Bargains but the company said it was unable to comment due to ongoing legal reasons.
Jonathan, 31, who works as a construction worker, and Oscar's mum, Nicola, 43, are now in touch with law firm Fieldfisher regarding the incident.
They claim there was not a sufficient warning the product could ignite, however Jonathan told the ECHO there is a "little flammable sign" on the back of the product.
Jonathan is now completing the Manchester 10K run to raise money for Ronald McDonald house, which houses family of Alder Hey patients while they are staying at the hospital, and where Jonathan and Nicola had a short stay when Oscar was in hospital.
You can donate to Jonathan's charity run here.
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