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Liverpool Echo
Liverpool Echo
Entertainment
Harriet Morphy-Morris

Boohoo's £25 wardrobe essential looks almost identical to £155 designer version

Boohoo has caused a stir with shoppers as its latest range of slip on mules looks almost identical to a £155 version from designer brand, Ugg.

The slipper-style shoes have become popular this winter for those looking for both style and comfort but prices of the well known Ugg brand go for hundreds a pair. Now, Boohoo shoppers have spotted a much more affordable 'dupe' of the much-loved mule.

The online retailer frequently keeps its shoppers up to date on the latest fashion pieces and style trends via its social media. From styling tips, new sportswear lines and influencer ranges to the brand's own versions of trending wardrobe staples, shoppers stay tuned to Boohoo's Instagram page for updates.

This is where Boohoo fans spotted the retailers 'essential' shoes that are £130 cheaper than the designer alternative.

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Boohoo has released three different versions of the Ugg style shoes, with two different colourways of the 'embroidered slip on cosy mules' (available in either olive green or black) and the 'platform cosy boots'.

The £25 slip on mules have a similar low cut fit to Ugg's 'ultra minis', which have become one of the more popular styles. There are a lot of differences too, as Boohoo's dupes have a thicker sole with distinct jagged edges.

Despite this, it's proving to be a popular product for shoppers who want to achieve the same look as Uggs. Boohoo's 'platform cosy boots' come in a chestnut or black version and are slightly more expensive at £30.

Sharing footage to its Instagram page, Boohoo branded both the ultra mini cosy boots and platform cosy boots as a "winter wardrobe essential".

With more than 96K plays of Boohoo's Ugg dupe reel, originally shared by influencer @nikia.norkus, the retailer showed shoppers how to style the slipper-style shoe and left many impressed.

One shopper commented: "The fits are on point but the shoes make it a vibe even more." Another shopper said: "'Omg I need a pair", alongside several heart eye emojis.

The shoes have caught a lot of attention over on TikTok too, with shoppers sharing how they're styling the 'Boohoo Ugg dupes' with everyday outfits. One TikTok user said she had ordered the platform cosy boots in chestnut and "loved them so much that she's gone and ordered a second pair in the black."

All three pairs are available to order online at Boohoo here.

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