After a disappointing 8-8 season in 2019, the Bears announced that season-ticket prices will increase by an average of 3.9 percent for the 2020 season — but with a promise to do everything they can to be better on the field — team president Ted Phillips said in a letter to season-ticket holders released to the media Friday.
“Unfortunately, our performance on the field failed to meet everyone’s expectations,” Phillips said in the letter. “No one was satisfied, and it is now imperative for us to thoroughly analyze what went wrong and make the necessary corrections for 2020. Our goal is to bring a World Championship to Chicago.
Non-club ticket prices will increase an average of 4.3 percent. Club ticket prices will increase an average of 3.3 percent. The Bears also will continue a program of “demand-based” ticket pricing, with each game having it’s own “tier.”
“We understand you have options when it comes to spending your discretionary income, and we hope that you have seen value in your commitment to us,” Phillips wrote in the letter to season-ticket holders. “We promise to work hard to bring you a product you are proud of both on and off the field and will not waiver from our pursuit of providing you a premium year-round experience.”
Phillips also acknowledged the team’s decision to move training camp to its Halas Hall facility in Lake Forest after 18 years at Olivet Nazarene University in Bourbonnais.
“We believe our recently expanded facilities at Halas Hall provide the best training environment possible for our team to prepare for the upcoming season,” Phillips said in the letter. “Training camp tickets will continue to be free and available to the general public for select practices.”
