Mrs Hinch has come under fire after sharing a "dangerous" Zoflora tip.
Sophie Hinchliffe, famously known as Mrs Hinch, regularly shares cleaning hacks with her 3.7million Instagram followers.
But her latest trick received a negative response - not only from fans but the manufacturers of Zoflora too, Daily Record reports.
The influencer shared a picture on her Instagram stories of a glass jar containing Zoflora. She then added boiling water and stirred the mixture as she told fans it was 'the only way I can work out if I like a new scent'.
However, Zoflora has urged people not to follow along with the idea as mixing the solutions together 'have not been tested'.
Posting to the Mrs Hinch Made me Do It Facebook page, one mum said: "Can't believe I'm having to write another warning.... please please PLEASE... DO NOT MIX Zoflora with boiling water... it is a disinfectant... it is NOT meant to be inhaled...I am obviously not talking about when being used for cleaning... I am talking about leaving it out on a counter all night with the sole purpose of the 'fragrance' filling the room/house."
The outraged mum said adding hot water to Zoflora was fine 'for the purpose of cleaning, maybe.'
She added: "But to sit out all night with no other reason than to make the kitchen smell? Its not designed for that. If you want your room to smell nice, use a wax melt? Rather than advocating on Instagram to leave Zoflora sitting in boiling water to release its fumes all night?
"And I'm not here to pick her apart. Although God forbid you recommend against doing something dangerous if she's done it..Might as well have killed someone!"
But the post divided opinions.
Whilst some people agreed that the tip was harmful, others were quick to come to Mrs Hinch's aid.
One person said: "Let’s just get this into context (yet again!) it’s not just Mrs Hinch that recommends doing this on insta.
"I think there’s a lot of people on this group recently that literally pick apart everything she does. She’s not the only one who is misinforming people!"
Another admitted they often fill their kitchen sink with hot water and Zoflora to make the room smell nice, but said they won't be making that mistake again.
A third said: "Both the liquid and vapour are highly flammable and the advice is to avoid contact with heat (hot water is by its very definition a heat source).
"It suggests firefighters wear BA when dealing with it. If you have fumes in your kitchen near a boiler with a naked flame the results could be catastrophic."
However one person said: "It's not a crime to do this and if people choose to this it's up to them not you. Christ sake theres other far worse things to cry about than boiling f*****g water and Zoflora. Catch a grip!"
A Zoflora spokeswoman said: "We do not advise using Zoflora with boiling water as this has not been tested, and could potentially negatively impact the ingredients within Zoflora and the vapour they release.
"The use of boiling water offers no benefits in terms of the disinfecting properties of Zoflora, and we therefore recommend using with cool or warm water.
"All of our recommended product uses are related to the elimination of bacteria and viruses as Zoflora is an effective disinfectant, and we therefore do not recommend any use which isn’t aligned to the function of this type of product.
"As an alternative we would suggest you soak your dishcloths and sponges in a sink or bowl with Zoflora diluted 1 in 40 in warm water, which will eliminate 99.9% of bacteria and viruses, as well as filling your room with beautiful fragrance for up to 24 hours."
