Data: TargetSmart Insights; Chart: Connor Rothschild/Axios
Women of color are a rapidly growing voter bloc, and they turned out in force during the 2020 general election, according to Democratic data firm TargetSmart.
By the numbers: Hispanic, Asian and other ethnic/racial groups of female voters spiked by more than 20% in 2020 compared to 2016. Turnout by white women increased by just 6.4%.
- Although turnout among Black women declined slightly from 2016 to 2020, they still made up 17% of the electorate in the critical state of Georgia.
- They also made up 84% of the women of color who voted in the state.
But, but, but: White women still vote at disproportionate rates, making up 77% of female voters in 2020. White women without a college degree made up nearly half of female voters.
- Non-Hispanic, white women made up only 60% of the U.S. female population in 2019, according to U.S. Census Bureau data.
