Wine bar chain Vagabond is opening its first venue outside the capital in Birmingham next month.
The company, which first launched in Fulham in 2010, currently has nine venues across London but has chosen Birmingham for its next site in a former restaurant building in the city's business district.
The 4,000 sq ft bar will be capable of holding around 200 customers and serve more than 120 different wines from around the world as well as the company's own English range made at its winery in London.
The wines will be available via self-dispensing machines which are controlled through a smartphone app and it will also serve other alcoholic drinks and food.
Fourteen new jobs have been created and the bar will open on October 22.
The building at 92-98 Colmore Row was home to Mexican restaurant chain Chilango but this closed last year.
In January, BusinessLive reported that London-based Japanese restaurant Robata was also eyeing the unit for only its second restaurant.
Vagabond's managing director Matt Fleming, who grew up in Birmingham, said: "We're seriously thrilled to be opening our newest bar in Birmingham.
"We've had our eyes on national - and international - expansion since before the pandemic and Birmingham has always been marked as our first non-London opening.
"My own love for the city aside, it has one of the best food and drink scenes in the UK and we think Vagabond will fit in perfectly with its wine-loving residents.
"The growth of the food and beverage sector in the city over the years is truly exciting and we can't wait to be a part of its future.
"It feels so good to be back in my home city and to have the opportunity to bring our extensive array of wines to the people of Birmingham."
